– Alexis Valdes and “Esta Noche Tu Night” Ranks Number One with Key Hispanic Male Demographic-
Spanish Broadcasting System announced today that its hit Mega TV show “Esta noche tu night” ranked as the number one television program with the key Hispanic male demographic in the market. Hosted by popular comedian Alexis Valdes, “Esta Noche tu Night” was recognized as the top program in the 9 – 10 PM period with Hispanic males ages 25-54, according to Nielsen. He is also fighting for the first and second place in the 18-49 demographics.
“Esta noche tu night” has received consistently high ratings, and is continuing its success into 2009. The show is known for having one of the best teams on Hispanic television and an innovative format that continues to attract viewers.
“Esta noche tu night” broadcasts every Monday through Friday at 9:00 P.M. ET on Mega TV, Channel 22 in Miami, Channel 57 in West Palm Beach and at 10:00 P.M. PT on Channel 69 DirecTV in Puerto Rico, Channel 30 on the island and Channel 405 on DirecTV Mas for the rest of the country.
“We are proud to offer a popular show like ‘Esta Noche tu night,’ which has surpassed in ratings all other traditional telenovelas transmitted in that timeslot by other Hispanic networks such us Telemundo and Univision,” said Eduardo Suarez Vice President of Programming Production for Mega TV and Director for “Esta noche tu night.” “We are grateful to our devoted audience who give us their ongoing support, and we promise them that Alexis will continue to bring a great comedy show that will appeal to everyone regardless of their nationality.”
“The formula to this amazing achievement is simple — have a creative and talented team that is made up of the best of the best,” said Alexis Valdes. “I am honored and proud that my generation thinks of me as their favorite host, and I would like to thank all the viewers and my unbelievable, hardworking colleagues for this accomplishment.”