New Miami Morning Show Hosted by Nio Encendio and Popular “Pichy Guys”-
Spanish Broadcasting System (SBS) (NASDAQ: SBSA) announced today the launch of “El Vacilon de Miami,” a new morning show for the radio station WXDJ El Zol 95 FM. The new morning show will be hosted by the charismatic Nio Encendio and the popular “Pichy Boys”: Alejandro Gonzalez and Maikel Rodriguez (El Pichy Films) and air Monday to Friday from 6:00 AM to 10:00 AM beginning March 3.
SBS radio has had several successful versions of the “Vacilon De La Manana” brand across its network. The program’s success is based on a concept similar to “Saturday Night Live,” but on Spanish radio. The show’s premise will remain the same with well-known on air talent providing a great mix of music, entertainment news, sports, parodies, jokes and interviews.
“El Vacilon de Miami” will help listeners of El Zol 95 FM start their day with laughter by combining the best music, parodies and crank calls with the raw talents of Nio Encendio, Alejandro Gonzalez and Maikel Rodriguez (El Pichy Films).
Born and raised in Miami, Nio began his radio career in 1997 by producing rap jingles for a radio station in Tampa, Florida. In 1999 he was named the official Spanish voice for the Tampa Bay Buccaneers and soon catapulted himself into the national spotlight of Spanish sports. Nio has also proven to be one of the first Latin mixologists (DJ) in the industry. Now, he has come back to his hometown to be the quarterback of “El Vacilon De Miami” with comedians, Alejandro and Maikel.
Alejandro and Maikel are two, dynamic, young comedians who were discovered on YouTube. Their story is very unique. By starting off dubbing major Hollywood productions such as “The 300,” “Harry Potter” and “Al Cubano” (“Cuban Style”), they created various characters that became cult heroes all over cyberspace, and are among the most popular clips being forwarded on the Internet. Some of these famous characters are now on radio such as Cuco and Timba, Potage, La Tia Fela, Pototo & Bonatilla and many more. Like Nio, they have been interviewed by many local TV stations and are the new craze of Miami.
Do not miss the new morning show, “El Vacilon de Miami” broadcast Monday through Friday from 6:00 AM to 10:00 AM on WXDJ “El Zol 95” in Miami.
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as 4 of the Top 7 rated radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates Mega TV, a television operation serving the South Florida market with national distribution through DirecTV. SBS also produces live concerts and events throughout the U.S. and Puerto Rico. In addition, the Company operates LaMusica.com, a bilingual Spanish-English online destination providing content related to Latin music, entertainment, news and culture. The Company’s corporate Web site can be accessed at www.spanishbroadcasting.com.