The days of the door-to-door Avon lady are gone. If you are an MLM business consultant today, you will find your next customers and team members where people naturally congregate-online. Let’s take a look at basic tools and tips for how to market your MLM business online.
Social media is a goldmine for MLM marketing. Your friends and family check their accounts regularly for updates on those they follow, and sometimes to find local events as well as new products and services that fit their lifestyle. Use your personal social media accounts to announce your business and give periodic updates, and to share overall positive and uplifting messaging.
Avoid the temptation to promote your MLM in every post. Instead, create a business account on both Instagram and Facebook exclusively for promotions, and periodically use the personal pages to invite followers to your business accounts. Ads on social media can be cheap and easily targeted and are another great tool to use for your MLM business marketing.
A blog or website for your business is another great tool for MLM marketing. These days, creating a beautiful website is easier and cheaper than you might think, and it fosters a professional look and feel to your business. Updating a blog and sharing it on social media will help you establish yourself as an authority in your business area, be it beauty or weight loss, and show your friends how you are using the products you promote in your life. It can also link directly to products.
If you have some cash to invest in your business, Google Ads can be a good investment. This way a link to your business website will show up when potential customers search for keywords related to your product or service. It’s a great way for your business to reach people who are already searching for related information on one of the world’s most visited websites. Plus, you only have to pay when someone clicks on your ad. If you carefully research targeted keywords and use them in your ads, this marketing tool can help you grow your business quickly.
Modern MLM Marketing
Thanks to the internet and online marketing tools, growing your MLM business is easier than ever. Spend some time learning and leveraging these methods, and you’re sure to reach your audience and expand your customer base.