Twitter Purchases Tweetdeck

Twitter purchased TweetDeck, an application for organizing the display of tweets, for more than $40 million using cash and stock, per sources.

Twitter’s PR account tweeted, “For all those who might be curious, we continue to not comment on rumors.”

Betaworks, a key investor in TweetDeck, was not available for comment.

A management stir-up, with co-founder Ev Williams out and Jack Dorsey back as head of product, the company is focusing on building/owning Twitter’s most compelling features and interfaces.

In February, reports of UberMedia, the leading developer of apps and Web-based services for Twitter users and other social media platforms, was in talks to purchase Tweetdeck.

The deal didn’t happen.

Around times of the deal chats with UberMedia, Twitter suspended UberMedia’s UberTwitter and twidroyd, two popular apps used for mobile Twitter access, citing policy violations.

Twitter has been improving its own main site as TweetDeck, and many “Twitter clients” began to surface over the past two years.