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4 Strategies Towards Managing the Growth of a Business

Rapid business growth is an exhilarating time for any business. As revenue increases, profits are higher and they are making a name among competitors. Unfortunately, proper management of business growth and reaping the full benefits of this growth are not so simple tasks.

Furthermore, maintaining the overall customer experience by offering high-level service becomes even more difficult with a business that’s fast growing. The company needs to work harder to scale, when the market changes, they have to put in more effort to shift along with it. Inconsistency with Service-Level Agreements (SLAs) can have a negative impact on the long-term success of their company.

Many small businesses have undergone through the growth period, and the best thing they can do for their own good is to borrow from their experiences. Below are four ways that will help the business keep up with a fast-growing enterprise.

Assemble the Right Team

Employees working in the organization are influential difference-makers likely to have an impact on the future success of their business venture. Regardless of services or products they sell, the full potential of their growth won’t be maximized without the right team. Culture fit and skill set are some of the most important aspects of hiring and retaining the right employees.

The team under a manager should be a reflection of the business’ ultimate vision and a representation of behaviors, beliefs, values, and experiences that are important to the company. At the same time, don’t be in a hurry to title early employees as VPs or Cs. The business’ growth may require hiring additional staff offering real professional leadership.

Utilize Business Working Capital

Growth in a business requires extra cash flow in order to keep up with the new demands of running day-to-day operations. It’s critical for businesses to maintain working capital that helps in sustaining the growth to maturity.

A working capital financing loan can provide them with the funds required to accommodate building their inventory, expanding office space and hiring additional employees. The funding can also be used for researching on how to start an LLC and converting their current business model to one.

Fortunately, the market hosts several different loan options that a business can leverage on for this critical growth strategy. However, they should do their research and find the loan at the right time, according to the unique requirements of their business.

Scale The Enterprise

It is critical that the company gets on the path of scaling their business model and programs to keep up with the development. What may have worked while their business was smaller, may not be as effective during and after growth. For instance, consider segmenting new employees’ duties and redefining the managerial and organizational structure of the business.

Creating processes for each business aspect, especially change management, is essential to modifying their effectiveness. Be aware that new sets of opportunities and risks will come their way.

Control Finances

With business profits on the rise, it’s easy to become complacent, increasing the risk of mismanaging finances. With a fast growing business, a company needs to set up plans for future financial decisions. It’s of the utmost importance that they have in place benchmarks, forecast their business’s upcoming profits and sales, finances, and stay organized through the process.


As the business grows, the company will likely experience cash flow and revenue changes and will run into many unforeseen expenses like the need to hire new employees. However, employing the strategies above will make it easier to face business costs and even limit the number of financial surprises that come their way. Most importantly, goals and deadlines will help them stay on track for even further growth.

Melissa Thompson writes about a wide range of topics, revealing interesting things we didn’t know before. She is a freelance USA Today producer, and a Technorati contributor.

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