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DirectEmployer's Association Releases Mobile Functionality to .JOBS Top Level Domains

In 2007, an alliance between DirectEmployers Association and the National Association of State Workforce Agencies (NASWA) created the National Labor Exchange. Since then the National Labor Exchange, which powers US.jobs, has been utilized by employers as an alternative to commercial job boards. According to Bill Warren, DirectEmployers Executive Director, "As more of today's job seekers are turning to online resources to find employment, it is necessary to provide them with a tool that is accessible from all devices, both mobile and desktop."

The Puget Sound Business Journal reported that more than 40% of U.S. mobile subscribers, or 97.9 million Americans, own a smartphone. "One of the benefits of having a mobile version of US.jobs and other .JOBS Career Microsites is the ability to reach a broad base of job seekers who are trying to access both the state job banks and other sites within the .JOBS Universe," states Rodney Moses, VP of Global Recruitment, Hilton Worldwide and DirectEmployers Board President.

Instead of creating a second website for mobile users, the development team chose to create an intuitive version that adapts to the user's device when the window drops below a set width. Rather than focusing exclusively on a type of smartphone or other device developers set out to create a mobile version with full search functionality. "The process of implementing a mobile platform on our .JOBS sites began with a single thought, how can we take our multi-faceted website and make it accessible in a very narrow window without downgrading the value of the site," commented DirectEmployers Senior User Experience Designer, Jason Sole.

The New York, Nevada and Connecticut state job banks, powered through a partnership between DirectEmployers and NASWA, will now be included in the .JOBS microsites optimized for mobile viewing. Deborah Beaudoin from the State of Connecticut Department of Labor added, "We have found that more and more job seekers don't own or have direct access to a computer making their job search that much more difficult. With the release of a mobile version of our job bank our total audience reach will be expanded exponentially." These state sites will have full functionality on mobile browsers helping job seekers connect directly with employers. On-the-go job seekers who only have a smartphone will be able to fully access the job bank and apply, share or email job opportunities to themselves or their friends.

About National Association of State Workforce Agencies

The National Association of State Workforce Agencies (NASWA) is an organization of state administrators of unemployment insurance laws, employment services, training programs, employment statistics and labor market information and other programs and services provided through the publicly-funded state workforce system.

About DirectEmployers Association

DirectEmployers Association is a nonprofit HR consortium of leading global employers formed to improve labor market efficiency through the sharing of best practices, research and the development of technology. .JOBS Career Microsites are one of the many technologies that DirectEmployers Association provides to member companies.

SOURCE DirectEmployers Association