Published: February 14, 2012

Dangdang to Report Fourth Quarter and Full Year 2011 Financial Results on February 23, 2012

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BEIJING, Feb. 14, 2012 /PRNewswire-Asia/ -- E-Commerce China Dangdang Inc. ("Dangdang" or the "Company") (NYSE: DANG), a leading business-to-consumer e-commerce company in China, today announced that it would report its financial results for the fourth quarter and full year ended December 31, 2011, prior to the U.S. market open on February 23, 2012.

Dangdang's management will host an earnings conference call at 8:00 AM on February 23, 2011 U.S. Eastern Time (or 9:00 PM on February 23, 2012 Beijing/Hong Kong time).

Dial-in details for the earnings conference call are as follows:

    US:                               +1-718-354-1231
    Hong Kong:                        +852-2475-0994
    International:                    +65-6723-9381

Please dial-in 10 minutes before the call is scheduled to begin and provide the passcode to join the call. The passcode is "Dangdang earnings call."

A replay of the conference call may be accessed by phone at the following number until February 28, 2012:

    International:                    +61-2-8235-5000
    Passcode:                                           52761290

Additionally, a live and archived webcast of this conference call will be available at http://ir.dangdang.com/ until September 30, 2012.

About Dangdang

E-Commerce China Dangdang Inc. ("Dangdang" or the "Company") (NYSE: DANG) is a leading business-to-consumer e-commerce company in China. On its website dangdang.com, the Company offers more than 680,000 books and other media products as well as selected general merchandise products including beauty and personal care products, home and life style products, baby, children and maternity products, apparel, digital and electronics products. It also operates the dangdang.com marketplace program, which allows third-party merchants to sell their products alongside products sourced by the Company. Dangdang's nationwide fulfillment and delivery capabilities, high-quality customer service support and scalable technology infrastructure enable it to provide a compelling online shopping experience to customers.

For investor and media inquiries, please contact:

Maria Xin
Investor Relations Director
E-commerce China Dangdang Inc.
+86-10-5799-2306
xinyi@dangdang.com

Caroline Straathof
IR Inside
+31-6-54624301
info@irinside.com

SOURCE E-commerce China Dangdang Inc.