Published: February 01, 2012
Schick is Shaving Down Landfills with the New Xtreme3 Eco Razors, Made with NextLife Sustainable Plastic Resin
BOCA RATON, Fla. - (BUSINESS WIRE) - Today NextLife and Schick unveiled the newest product to hit retail
shelves using NextLife Sustainable Resins. The innovative new Schick
Xtreme3 Eco razor features packaging and handles made solely from
post-consumer recycled material.
The use of NextLife Resin for the production of the Schick Xtreme3 Eco
razor will save over 103,000 pounds of virgin plastic materials from
being put in our landfills and save the energy equivalent to 28,840
gallons of gasoline.
NextLife Resins are derived from only post consumer plastic waste,
processed at a manufacturing facility and shipped to customers
throughout the United States to be made into new consumer products. This
waste is collected from a variety of sources and products that would
otherwise be sent to landfills where it can take decades to degrade.
NextLife disrupts this waste cycle and repurposes the material so it can
be manufactured into a new product.
"NextLife is proud to have our polypropylene resin used in a consumer
product application that is unlike any other disposable razor in the
market" , said Ronald Whaley, President and CEO of NextLife. "Schick's
effort in creating a product with recycled content is a very exciting
initiative for the consumer products industry and more specifically for
the personal care market. It's great to see mainstream brands moving
towards using recycled materials in their products."
"At Schick, we're taking proactive steps to minimize the impact of our
products and manufacturing processes on the environment. We know
consumers are doing their part to live more sustainably, and we wanted
to provide a simple way for them to do so with their shave," said Suma
Nagaraj, brand manager for Schick Xtreme3. "With NextLife as our
partner, we're able to create the same high quality Xtreme3 razor our
customers expect, now better for the environment."
"Here at NextLife, we believe this is yet another turning point for
sustainability within the consumer products industry" , added Whaley. "If
you can use a product that has a better impact on the environment, yet
performs the same and looks the same as its original counterpart, the
sustainable choice should always have the advantage."
With consumers seeing these types of everyday-use products made with
recycled material, Xtreme3 Eco may usher in a new era of sustainable
practices by product manufacturers. In addition, it will encourage the
development of more creative recycling solutions for consumers and eco
friendly products in the market, ultimately providing consumers and
manufacturers alike more opportunity to be environmentally
conscientious. In keeping with this goal, the promotional campaign for
Eco will invite consumers to join the effort to reuse recyclable
materials and give their products a new lifecycle.
About NextLife
NextLife is a manufacturer of sustainable plastic resins. Their
high performance re-engineered sustainable resins can be customized for
use in a wide variety of applications, including consumer products. The
carbon footprint of a NextLife resin is 70 percent less than that of a
virgin resin, helping businesses create high-quality green products that
are attractive to consumers. For more information, please visit www.NextLife.com.
About Schick-Wilkinson Sword
Schick-Wilkinson Sword, a leading manufacturer of razors around the
world, is a division of Energizer Holdings, Inc. (NYSE: ENR),
headquartered in St. Louis, Missouri. For more information on shaving
and Schick Xtreme3, visit www.shaving.com.

NextLife Media:
Jillian Conway
Office Phone: 561.245.2614
Mobile
Phone: 954.818.9564
Email: Jillian.Conway@NextLife.com
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