Published: January 26, 2012
Arvest Bank Selects Lodo Software to Enhance Online Services
OMAHA, Neb. - (BUSINESS WIRE) - Lodo Software, a provider of personal
financial management (PFM) software for banks and credit unions,
today announced that Arvest Bank has contracted with Lodo to enhance
their online offering by leveraging Lodo's proven PFM and customer
analytics capabilities. Lodo's solution will help Arvest deliver an
improved and personalized online experience that allows bank customers
to monitor and manage their finances with greater convenience and
control.
With $12 billion in assets, Arvest ranks among the top 100 banks in the
U.S. In addition to partnering with Lodo to update their online
services, the bank has taken an equity position in Lodo and has joined
the company's advisory board to help guide the future direction of Lodo
products.
Cary Parker, executive vice president of information services at Arvest,
said, "We like Lodo's technology and the way their vision aligns with
ours in terms of where online banking is headed. Online
PFM features can help consumers get a better understanding of where
their money is, where they're spending, and what they can do to improve
their financial health. More effectively completing this financial
picture, we believe, will bring significant value to our customers and
strengthen our relationships."
Mark Vipond, Lodo CEO, said, "Online
banking systems are evolving from the static checkbook registers of
the 1990s to something that's more graphical, more analytical and more
engaging. This creates a real opportunity for banks to build loyalty and
attract new customers by hosting a richer set of more meaningful, useful
data. Banks are also tapping that information to better target their
offers and understand their customers in new ways."
Lodo's OurCashFlow PFM is designed to be bank-branded and hosted,
adopting the look and feel of existing web sites. Its core features -
monitoring account balances and transactions, categorizing spending and
net worth, creating and managing budgets - can be grouped within a tab
or embedded as standalone functions within online banking sites. The
software can be operated by a single institution or by a bank holding
company on behalf of multiple institutions, each presenting a unique
look and feel. More than 100 banks and credit unions have selected
OurCashFlow to enhance their online services.
Lodo's FI Dashboard is a cross-selling
tool that's purpose-built for use with OurCashFlow. The solution
captures enriched data about PFM users including assets, accounts,
transactions, budgets, savings goals and spending activity. The software
organizes and analyzes the information, allowing financial institutions
to precisely target the customers who are most appropriate to receive a
product or service offer.
About Lodo Software
Lodo develops personal financial management solutions that banks and
credit unions can brand and integrate with their online banking sites.
The company's FI Dashboard offers a powerful cross-selling tool that
leverages information gathered by the PFM platform to create targeted
promotional campaigns. Founded in 2005, Lodo is headquartered in Omaha,
Nebraska, with software development based in Denver, Colorado. Learn
more about the company at www.LodoSoftware.com.
About Arvest Bank
Arvest Bank operates more than 230 bank branches in Arkansas, Oklahoma,
Missouri and Kansas through a network of 16 locally managed banks, each
with its own advisory board of directors and management team. These
locations service customers in 90 communities with 12-hour weekday
banking at most locations. Arvest also provides a wide range of banking
services including loans, deposits, treasury management, asset and
wealth management, life insurance, credit cards, mortgage loans and
mortgage servicing. Arvest is an equal housing lender and member FDIC.

Lodo Software
Judy Hartlieb
Director of Marketing
402-210-8071
jhartlieb@lodosoftware.com
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