Published: January 17, 2012
Euronet Pakistan Launches First EMV Debit Card in Pakistan with MCB
KARACHI, Pakistan - (BUSINESS WIRE) - Euronet Pakistan, a subsidiary of Euronet Worldwide (NASDAQ: EEFT),
today announced the launch of the first EMV Debit Card in Pakistan with
MCB, a leading provider of electronic banking services in Pakistan.
Euronet Pakistan is the first EMV certified processor and gateway for
EMV VISA debit services in the country. With the launch of the first EMV
Debit Card in Pakistan, Euronet and MCB have introduced the most secure
payment method available today into the Pakistani market.
EMV Debit cards use an embedded microprocessor that stores, processes
and protects card holder data, including identity and account
information. Prior to the launch, MCB performed stringent testing to
ensure Euronet's service center, processing systems and operational
procedures met global EMV security and regulatory standards.
"Euronet systems are highly flexible, robust and yet at the same time
have readily available modules to launch new initiatives in this rapidly
evolving payment processing arena. MCB is proud to have Euronet as its
technology partner and we already have a comprehensive plan in place for
steady progress towards being able to offer the best electronic banking
services in the region," said Ali Mubashir Kazmi - Group Head Consumer
Banking, MCB Bank Limited.
MCB has the largest network in the country, with a debit card base of
2.5 million and over 650 ATMs, and has always been at the forefront in
offering electronic banking services to customers in Pakistan. More than
15 years ago, MCB was one of the first banks to launch electronic
banking services in the country and continues to strive to offer the
most innovative and synergistic products. MCB recently demonstrated this
forward thinking by being the first bank to adopt outsourced EFT
services through their migration from an in-house processing solution to
an outsourced Euronet ITM system on Euronet Pakistan's PCI DSS certified
infrastructure.
"MCB being the first bank in Pakistan to launch Visa Debit EMV Chip card
in the market, is indeed a great achievement and a milestone for all its
Visa cardholders," stated Amer Pasha, Country Manager, Visa Pakistan &
Afghanistan. "EMV chip technology presents further security, reliability
and a convenient way for making purchases all over the country and when
travelling. We congratulate MCB and their technology partner, Euronet
for a successful implementation and further enhancing the electronic
payment in Pakistan."
"We are delighted to provide MCB Bank with the first mover advantage on
VISA EMV Debit Cards," stated Mohamed Mousa, Vice President, Euronet
Middle East, Africa and Pakistan. "With many more innovative services in
the pipeline and the investment in the state-of-the-art data facility,
Euronet is committed to providing cutting-edge technology to this
growing market."
About Euronet Pakistan
Euronet Pakistan, a subsidiary of Euronet Worldwide, brings with it the
experience of one of the world's largest global provider dedicated to
banking and payments technologies. Euronet Pakistan offers the best
blend of technology and outsourcing services to all Pakistani banks from
its state of the art facility in Karachi, Pakistan. Backed by the very
best talent in the local industry we provide an unmatched flexibility,
scalability and reliability.
Euronet Worldwide is an industry leader in processing secure electronic
financial transactions. The Company offers payment and transaction
processing solutions to financial institutions, retailers, service
providers and individual consumers. These services include comprehensive
ATM, POS and card outsourcing services, card issuing and merchant
acquiring services, software solutions, consumer money transfer and bill
payment services, and electronic distribution for prepaid mobile phone
time and other prepaid products.

Euronet Worldwide, Inc.
U.S. Contact:
Stephanie Taylor,
+1-913-327-4200
staylor@euronetworldwide.com
or
Pakistan
Contact:
Haris Waheed +91-21-111-SECURE
pakistan-info@eeft.com
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