Published: December 09, 2011
Bobcat Advantage Video Series Complete for Compact Track Loaders and Compact Excavators
WEST FARGO, N.D. - (BUSINESS WIRE) - Bobcat Company is unveiling the complete compact track loader and
compact excavator Bobcat Advantage videos - a series of informative
online videos to help contractors compare Bobcat machine performance,
serviceability, operator comfort, uptime protection and overall
manufacturing quality with that of other manufacturers' machines.
There are 18 short videos comparing Bobcat compact track loaders with
similar models marketed by three competitors. In addition, Bobcat's 17
compact excavator Bobcat Advantage videos were introduced last fall and
cover areas from digging challenges to serviceability comparisons.
"It's easy to read a spec sheet or a piece of literature and compare
machinery on paper," said Greg Rostberg, marketing manager for Bobcat
Company. "The real test is how the machines perform under load. There is
a clear-cut difference that we want to show potential customers, and we
feel Bobcat Advantage is the best way."
All videos can be viewed at www.bobcatadvantage.com/learn.
The video segments can be easily viewed by anyone with access to the
Web.
ABOUT BOBCAT COMPANY
Bobcat Company, headquartered in West Fargo, N.D., is a business of
Doosan Infracore Co., Ltd., a worldwide leader in the manufacturing and
distribution of compact and heavy industrial products. Bobcat compact
equipment includes skid-steer, all-wheel steer and compact track
loaders; compact excavators; mini-track loaders; VersaHandler
telescopic tool carriers; utility vehicles; compact tractors and
Toolcat utility work machines. Bobcat is a global brand with more than
600 dealer locations in North America and the leader in compact
equipment - the industry's original innovator, beginning more than 50
years ago with the first compact machine and predecessor to the
skid-steer loader. For more information on Bobcat products, visit www.bobcat.com.

Two Rivers Marketing
Christina Schave, 515-557-2037
christinas@2rm.com
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