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Fry's Electronics to Offer NOOK Simple Touch Reader and NOOK Color by Barnes & Noble

"We're excited to bring our critically acclaimed and award-winning NOOK eReading products and complementary accessories to Fry's Electronics customers both in store and online," said Chris Peifer, Vice President, Digital Business Development at Barnes & Noble. "Sleek, convenient and portable, our NOOK devices are the ideal choice for people who love to read anytime, anywhere. With NOOK, customers will discover the most immersive, fun and easy-to-use reading experience, as well as gain access to a vast selection of popular books, interactive magazines, newspapers, children's books, apps and more."

NOOK devices are the perfect choice for anyone who wants access to their favorite reads anywhere they go. Customers seeking a simple, easy-to-use, dedicated reading experience will love the NOOK Simple Touch Reader, an ultra-light, portable 6-inch eReader with the most-advanced E Ink Pearl display and the longest battery life of any eReader. With a simple tap, it's intuitive and easy to navigate, shop and read.

For customers who love to read everything in rich color, the NOOK Color features a stunning 7-inch VividView Color Touchscreen ideal for reading a wide variety of content including books, enhanced books, immersive children's picture books, an expansive collection of interactive magazines, newspapers and more. NOOK Color also offers the most-requested tablet features, including high-quality NOOK Apps , built-in e-mail, and an enhanced Web experience. With all NOOK products, customers gain access to shop Barnes & Noble's expansive NOOK Bookstore of more than two million digital titles, and the ability to enjoy content across a wide array of popular devices.

For more information, visit www.bn.com/nook or visit any NOOK Boutique or display in one of Barnes & Noble's more than 700 bookstores (http://store-locator.barnesandnoble.com).

About NOOK from Barnes & Noble

Barnes & Noble's NOOK brand of eReading products makes it easy to read what you love, anywhere you like with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to Barnes & Noble's expansive NOOK Bookstore of more than two million digital titles, and the ability to enjoy content across a wide array of popular devices. The award-winning NOOK Color Reader's Tablet , the best-value on the tablet market ($249), features a stunning 7-inch VividView Color Touchscreen to read all of the content you love, shop popular apps, connect via email, browse the Web and more. The NOOK Simple Touch Reader ($139), is the easiest-to-use 6-inch touch reader, with the longest battery life of any eReader. In Barnes & Noble stores, NOOK owners can access free Wi-Fi connectivity, enjoy the Read In Store feature to read NOOK Books for free, and the More In Store program, which offers free, exclusive content and special promotions. Barnes & Noble was the first company to offer digital lending for a wide selection of books through its LendMe technology, available through NOOK eReading products. Find NOOK devices in Barnes & Noble stores and online at www.BN.com, as well as at Best Buy, Walmart, Staples, Books-A-Million, OfficeMax, Fred Meyer, and P.C. Richard & Son stores.

In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy any book, anytime, anywhere with its free line of NOOK software, available at www.bn.com/freenookapps. Customers can use Barnes & Noble's free eReading software to access and read books from their personal Barnes & Noble digital library on devices including iPad , iPhone, iPod touch^®, Android smartphones and tablets BlackBerry, PC and Mac. Lifetime Library helps ensure that Barnes & Noble customers will always be able to access their digital libraries on NOOK products and software-enabled devices and BN.com. Barnes & Noble also offers NOOK Study (www.nookstudy.com), an innovative study platform and software solution for higher education, NOOK Kids (www.nookkids.com), a collection of digital picture and chapter books for children, and NOOK Books en espanol (http://www.barnesandnoble.com/ebooksenespanol), the first-ever Spanish language digital bookstore in the United States.

For more information on NOOK devices and eReading software, updates, new NOOK Book releases, Free Friday NOOK Books and more, follow us on www.twitter.com/ebooksbn and www.facebook.com/nookbn.

ABOUT BARNES & NOBLE, INC.

Barnes & Noble, Inc. (NYSE:BKS), the world's largest bookseller and a Fortune 500 company, operates 704 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 635 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web's largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore (www.bn.com/ebooks). Through Barnes & Noble's NOOK eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.

NOOK Simple Touch Reader , NOOK 1^st Edition , NOOK 1^st Edition Wi-Fi , NOOK Color , Reader's Tablet , Fast Page , NOOK Books , NOOK Bookstore , NOOK Newsstand , NOOK Magazines , NOOK Newspapers , NOOK Apps , PubIt! , NOOK Kids , Read In Store , More In Store , NOOK Friends , LendMe, NOOK Library , NOOK Boutiques , The Barnes & Noble Promise , NOOK Books en espanol , NOOK Study , Free Friday , Lifetime Library and Read What You Love. Anywhere You Like are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.

Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio).

About Fry's Electronics, Inc.

Based in San Jose, Calif., Fry's was founded as a Silicon Valley retail electronics store to provide a one-stop-shopping environment for the hi-tech professional, and is one of America's leading retailers of computers and consumer electronics products. Fry's continues to keep hi-tech professionals supplied with products representing the latest technological trends and advances in the personal computer marketplace. Fry's retails over 50,000 electronics items within each store of its 34 Stores located in nine states. The Stores range in size from 50,000 to over 180,000 square feet, and each has its own unique theme. Fry's customers can also shop on line at www.Frys.com.

Barnes & Noble, Inc.
Mary Ellen Keating, 212-633-3323
Corporate Communications
mkeating@bn.com
or
Carolyn J. Brown, 212-633-4062
Corporate Communications
cbrown@bn.com