Published: October 13, 2011
UNIQLO Opens Two Global Flagship Locations In NYC's Top Shopping Neighborhoods
NEW YORK - (BUSINESS WIRE) - Manhattan, known throughout the world as one of the best shopping
mecca's in the world, welcomes two new flagship locations from Japanese
retailer UNIQLO; The first located at 666 5th Avenue at 53rd Street and
the second at 31 West 34th Street between 5th and 6th Avenues.
UNIQLO New York Fifth Avenue store entrance (Photo: Business Wire)
At 89,000 total square feet, the UNIQLO New York Fifth Avenue store will
be the largest single retailer on Fifth Avenue as well as the largest
UNIQLO store in the world. UNIQLO New York 34th Street comes in at an
impressive 64,000 total square feet. These two locations will be
UNIQLO's second and third stores in the U.S. and are the largest
globally for the brand. UNIQLO successfully opened its first global
flagship store in New York's SoHo district in 2006 and remains one of
the best performing locations for the chain worldwide.
To staff the new stores, UNIQLO began the hiring of more than 1,300 new
U.S. employees in April of this year. Fifty of these new employees
embarked on a 6 month manager training program where they were flown to
Japan to learn the true essence of UNIQLO in the country where it began
back in 1984. UNIQLO is currently looking for an additional eighty
candidates to undergo the same manager training program this year.
Both opening at 12:00PM, UNIQLO New York Fifth Avenue will officially
open to the public on Friday, October 14th followed one week
later by UNIQLO New York 34th Street on Friday, October 21st.
Technology is fused together with raw materials such as glass, oak and
steel at both UNIQLO New York Fifth Avenue and UNIQLO New York 34th
Street to create a chic modern shopping experience. Together with the
help of longtime design firm partner, Wonderwall, the brand will unveil
the model for future UNIQLO flagship locations. Both locations will
feature the best in technology with a combination of LED and LCD screens
throughout the store, hand held inventory checking devices, custom made
spinning mannequins showcasing UNIQLO style and more.
As it did for the opening of the SoHo store, UNIQLO once again brings
together a world-class team of creative minds to realize the best
customer experience possible from store design to product layout to
visual technology to customer service. Customers can shop from a
complete offering of UNIQLO product from men and women's basics; to
Heattech, Ultra Light Down and colorful Cashmere; to the Jil Sander
collaboration, +J, which will have a larger shop in shop sitting on the
second floor.
UNIQLO Founder and Chief Executive Officer Mr. Tadashi Yanai says, "The
opening of our global flagship store in the heart of Manhattan marks our
fundamental commitment to the future growth of UNIQLO in the United
States and crystallizes our Made for All philosophy. New York City is
one of the greatest cities in the world, and we are proud and excited to
be able to serve all New Yorkers with this store."
A 360-degree marketing blitz began in July celebrating the brand
philosophy "Made for All." The campaign features a mix of 'real' New
Yorkers who move the city forward and continue to make it great. A total
of five stationary pop-up shops sprouted up all over the city and six
glowing UNIQLO Cubes travelled around the city landing at street fairs,
city events and festivals throughout the summer and early fall.
Additionally, unexpected street teaming, partnerships and untraditional
media vehicles have created a UNIQLO citywide takeover.
Fast Retailing (FR), the parent company of UNIQLO, is targeting 5
trillion yen (approximately $59.5 billion) in sales and 1 trillion yen
(approximately $11.9 billion) in profits by 2020. To meet these targets
FR plans to continue to open UNIQLO stores in major U.S. cities,
expanding its presence in the U.S market to provide consumers with an
unparalleled shopping experience and the best in innovative high
quality, affordable apparel. Worldwide there are 1,013 UNIQLO stores in
11 different countries, including flagships in Japan, China, France and
United Kingdom.
www.uniqlo.com
http://www.uniqlo.com/nyc/now/
About UNIQLO
"Changing clothes. Changing conventional wisdom. Change the world."
UNIQLO is a subsidiary brand of Fast Retailing Co. (FR), a leading
Japanese retail holding company that offers clothing under a number of
brands, including Theory, g.u., Comptoir des Cotonniers and Princesse
tam.tam. With sales of 814 billion yen in fiscal 2010, FR is the world's
fourth largest apparel retailer and Japan's leading specialty retailer.
UNIQLO operates an integrated business model under which it designs,
manufactures, markets and sells high-quality, casual apparel.
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UNIQLO
Mary Lawton
Mary.Lawton@fastretailing.com
or
Agentry
PR
Erin Hawker
Erin@agentrypr.com
or
Burson
Marsteller
Nancy Goldstein, 212.614.4827
Nancy.Goldstein@bm.com
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