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Social Media Week Releases List of "Top 10 Social Media Events that Shook the World"

Social Media Week was launched by Crowdcentric in 2009 as the world's first truly global conference designed to help increase understanding of the complex and integrated role social media plays in society. Unlike other conferences, Social Media Week is free to anyone, and those unable to attend in person can participate online to in many of the more than 450 events around the world.

In addition to analyzing social media's impact, conference participants will discuss the upcoming trends and technologies that will revolutionize social media - and our society - in the months and years ahead.

Top 10 Social Media Events that Shook the World (In no particular order of impact)

1. Arab Spring and the uprisings in the Middle East

    --  The "Arab Spring" uprisings in Tunisia, Egypt, and Libya, have proven
        that social media can transform society and politics on a global scale.
        Throughout the past several months, social media has been used to
        organize protests, highlight injustices and government crackdowns, and
        sway public opinion. Whether democracy will flourish remains to be seen,
        but social media's impact in the movement so far is indisputable.

2. Japanese earthquake and tsunami

    --  Millions of people from around the world watched the aftermath of a
        8.9-magnitude earthquake in Japan in real-time via social media. Tweets
        and videos from Japan were posted within minutes, and viewers across the
        globe witnessed what would have been impossible to document before the
        widespread use of social media and handheld devices.

3. Wikileaks scandal

    --  Is Julian Assange a champion of transparency in democracy and freedom of
        speech? Or is he just a criminal? Wikileaks continues to spur
        controversy, but the fact is Wikileaks would not have been possible
        without the rapid advances in digital and social media.

4. Charlie Sheen's meltdown/use of Twitter

    --  Charlie Sheen's public meltdown spawned the hashtag "#winning," which
        quickly became America's favorite new catch phrase. Sheen subsequently
        amassed one million Twitter followers, faster than anyone else in
        history, and proved that our cultural obsession with celebrity is only
        growing now that we have more ways to interact online.

5. Anthony Weiner Twitter scandal

    --  This was America's first political scandal that unfolded - and then
        broke -- over social media, putting a spotlight on the way social media
        tools are utilized both publicly and privately and will undoubtedly
        impact the way politicians communicate with their constituents and the
        public for years to come.

6. Rebecca Black's viral YouTube hit and subsequent backlash

    --  How is celebrity defined in the age of social media? Does Black's music
        video "Friday," which racked up hundreds of millions of views on YouTube
        earlier this year, count as a 'hit'? The answers are up for debate, but
        it's a fact that the traditional business models used by the
        entertainment and music industries are being upended by advances in new
        technology.

7. Social media coverage of British royal wedding

    --  The royal wedding stole the social media show with upwards of nearly one
        million related Tweets in the month leading up to the nuptials. In the
        days leading up to the wedding, this single event accounted for more
        than 70% of all social media mentions.

8. UK Riots

    --  After three nights of rioting in London, politicians blamed the violence
        on text and instant messaging on mobile devices. British police broke
        into smart phones to thwart planned attacks on local establishments, and
        even considered blocking access to social networking sites altogether.

9. Hurricane Irene

    --  Storm chasers didn't need to leave their home to follow the path of
        Hurricane Irene, as it made its way up the East Coast in August,
        conjuring tweets on par with the traffic after the Japan earthquake.

10. Social Media IPO's

    --  Successful startups like Pandora and LinkedIn have gone public and there
        is growing speculation Groupon, Xanga and Facebook will soon follow
        suit.

"2011 has been a profoundly important year as platforms and technologies have become so ubiquitous that the conversation has shifted from what they are, to how they are being used," said Toby Daniels, Founder and Executive Director of Social Media Week. "Globally, the use and application of social media is changing lives, disrupting business, reshaping governments and redefining popular culture, and it's our responsibility as a global platform to advance people's understanding by capturing emerging trends and insights."

Since its first year in New York City, Social Media Week has expanded rapidly to more than 20 cities, including Chicago, Los Angeles, Vancouver, Beirut, Berlin, Bogota, Buenos Aires, Glasgow, Milan, Moscow, Rio de Janeiro, and Saw Paulo this September and Paris, Hong Kong, Istanbul, London, Rome, San Francisco, and Toronto this past February. The last Social Media Week drew over 30,000 registered participants, with 80,000 more following the events via live stream, and a total of 300,000 engaging online.

Host cities were chosen after an extensive vetting process and based on multiple factors, including size, population, broadband and smart phone usage, level of social media engagement and influence, and local knowledge and practical understanding of emerging media and technology.

Registration for Social Media Week began on Tuesday, September 6(th). To register online, click HERE, and for the latest news and updates, as well as more information about events scheduled in specific host cities, visit socialmediaweek.org, or follow SMW on Twitter (@socialmediaweek) or Facebook (facebook.com/socialmediaweek).

SOURCE Social Media Week