NEWS

WIRES

OTHER

WebVisible Adds to Executive Staff With Two Strategic New Hires

WebVisible (), an international provider of online advertising products for local businesses, has announced two strategic new hires: Scott Meherin as Vice President of Sales and Willy Aenlle as Vice President of Product. Scott and Willy join WebVisible in order to drive significant growth in enterprise sales and new product development.

Scott Meherin joins WebVisible in the position of Vice President of Sales, reporting to CRO Geoff Stevens. Scott will be responsible for driving the development and management of WebVisible's Direct Sales team, large enterprise sales and direct partnerships. He brings expertise in building high-performing teams and inspires them to achieve product innovation, operational excellence and healthy corporate growth. Prior to joining WebVisible Scott has 16 years of experience as a sales and marketing professional in business development, product sales and client services as the former VP of Sales and Marketing at Innovative DisplayWorks, Inc. and Felbro, Inc.

"My vision is to create a world class sales platform for WebVisible to build a reputation based on quality products that perform for our customers and drive business profitability," said Scott.

Willy Aenlle joins WebVisible in the position of Vice President of Product, reporting to COO Chris Black. Willy will be responsible for the vision, development and day-to-day management of our product pipeline, as well as being the unifying force behind WebVisible's product strategy and execution -- leading to new features and products. He brings over 20 years of consulting and search engine industry experience in product development, project management, product ideation and strong Product Life Cycle management disciplines. He has recently served in similar capacities at ATTi (part of AT&T) where he led the definition of the next generation vendor PPC platform and at SpotRunner where he assisted in taking the SEM business internationally. Additionally, Willy was at Overture Services when it was acquired by Yahoo!, where he led the international platform rollout to 10 countries.

"WebVisible is at an exciting crossroads in the ever evolving SEM space where the challenge in meeting local advertisers' needs is continually tested by the sheer number of players and diverse offers, which in itself is an opportunity to re-formulate our product offers to take a more holistic approach to advertiser needs," added Willy. "I look forward to the challenge -- and opportunity to do new things."

About WebVisible, Inc.

WebVisible makes it easy for small and mid-size businesses (SMBs) to be found online, where and how customers are looking. The leading provider of local online marketing products and services since 2001, WebVisible was among the first to pioneer the use of search as a reliable, measurable avenue to connect directly with a buyer's needs. The company has helped more than 100,000 SMB customers from more than 3,000 industries in 14 countries to create innovative and accountable Internet advertising campaigns. SMBs partner with WebVisible directly and through its many partner companies, including Intuit, AT&T, British Telecom and The New York Times Company. WebVisible is based in Playa Vista, Calif. For more information, visit or call (800) 700-0530.