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Urbanite and WTMD Team With SocialToaster for the Great Baltimore Check-In

BALTIMORE, Aug. 4, 2011 /PRNewswire/ -- Urbanite Magazine and listener-supported WTMD (89.7 FM) have teamed with SocialToaster to promote the Great Baltimore Check-In. The Check-In, a social networking game that helps players learn more about Baltimore, runs through September 30. Anyone with a mobile device can play.

Social marketing tool SocialToaster lets Urbanite and WTMD easily spread the word about the Check-In through multiple social networks thanks to supporters of the game, called Ambassadors. By signing up to be a Check-In Ambassador, new and existing players can share news about the Check-In - and score points toward prizes.

"SocialToaster amplifies our presence in social media in a very important way," says Urbanite publisher Tracy Ward. "We know that we find more players each time we toast. It has been an important component of our marketing plan."

Additionally, a drawing will be held exclusively for Check-In Ambassadors on Friday, August 5. The prize? A $50 gift certificate to Talara Restaurant and Wine Bar in Harbor East. Also on Friday, a Flash Event will take place at 7 p.m. in Baltimore's Belvedere Square, where 10 players could win an author-signed copy of Dishing Up Maryland.

"We're excited to have the opportunity to work on such a cutting-edge project with Urbanite and WTMD," says SocialToaster creator Brian Razzaque. "We're especially pleased to help people realize all of the great things happening here in Baltimore."

For more information about The Great Baltimore Check-In and SocialToaster, visit http://www.thegreatbaltimorecheckin.com or http://www.socialtoaster.com.

Contact:
Jo Yun
(443) 393-2600 x225
jyun@socialtoaster.com

SOURCE SocialToaster