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NorthWestern Energy Selects Tendril

NorthWestern Energy will launch this summer with select customers in urban and rural parts of Montana, with Tendril's deployment focused in Helena. These volunteers will use the Tendril Energize consumer engagement application suite - which includes a web portal and mobile apps for the iPhone and Android - as well as in-home smart devices all built upon the Tendril Connect platform for real-time energy consumption information and usage control tools.

This deployment is part of the Pacific Northwest Smart Grid Demonstration Project, a $178 million program funded by the U.S. Department of Energy to test new technologies and advanced analytical tools for the Smart Grid. NorthWestern Energy's portion will specifically test distribution automation (DA) and conservation voltage reduction (CVR), as well as energy savings associated with DR and load control. The project will also measure the impact of providing customers with new and innovative ways to control their energy consumption, and produce useful insight into customer acceptance and usage behavioral changes.

"Tendril's cloud-based platform and suite of consumer engagement tools based on behavior-based research are a perfect match for NorthWestern Energy to demonstrate price-driven load management and demand response," said Jeanne Vold, lead director, Business Technology for NorthWestern Energy. "They are a leader in energy platform technology and consumer engagement tools, which not only spur meaningful behavior changes, but also allow NorthWestern Energy to pursue enhanced grid reliability and performance, with customer service benefits such as dynamic pricing."

NorthWestern Energy will deploy Tendril Connect, an open standards-based, scalable, secure software-as-a-service (SaaS) technology solution. The platform enables energy insight, choice and control across various communication channels to customers, including web, mobile, paper and home area network devices, and advanced application development for future programs such as solar, smart appliances and electric vehicles. As well, Tendril Energize, an application suite built on Tendril Connect, will be used to deliver simple, easy-to-use tools to engage customers in energy efficiency and accelerate consumer participation in new programs, pricing and active home energy management. This includes iPhone and Android applications. Tendril will also be providing installation management and training, project management and marketing services to NorthWestern Energy.

Leading industry providers Itron and Lockheed Martin are partnering with Tendril on the NorthWestern Energy Smart Grid project. Lockheed Martin's SEEsuite Smart Grid Command and Control platform will provide demand response management and integrated situational awareness, and Itron is supplying its CENTRON R300 advanced residential meters and Tendril-sourced Home Area Network (HAN) equipment of smart thermostats and in-home display products.

The Pacific Northwest Smart Grid Demonstration Project (PNW-SGDP) is a collaborative, five-year test of new technologies and advanced analytical tools that will demonstrate the potential for a safe, scalable and interoperable Smart Grid for regulated and non-regulated utilities. The PNW-SGDP involves the Bonneville Power Administration, five technology partners, 11 utilities across Washington, Oregon, Idaho, Montana and Wyoming, and the University of Washington, and will involve more than 60,000 utility customers. The project is managed by Battelle, a $5 billion non-profit organization that solves some of the world's toughest science- and technology-based challenges.

"This project has the potential to change the way energy providers and their customers interact in the Pacific Northwest and beyond - consumer acceptance and engagement being a critical element to a smarter grid," said Adrian Tuck, CEO of Tendril. "We are excited to be a part of this pivotal project and, with Tendril Connect, our open-standards based cloud platform that connects consumers, energy providers and third-party technology providers, combined with Tendril Energize, demonstrate how easily tools can be incorporated into the daily lives of today's busy consumers, creating mutually beneficial energy improvements."

About Tendril

Tendril provides the cloud platform for the energy industry, delivering end-to-end consumer engagement products, applications and services powered by Tendril Connect - an open, secure and scalable platform that takes the complexity out of the Energy Internet and creates a dialogue between energy service providers and their customers. Delivering consumer engagement software, in-home products and applications as well as easy to integrate utility solutions such as Demand Response and Energy Efficiency, Tendril offers unparalleled insight into energy decisions, making the Energy Marketplace a reality. The company is venture backed by VantagePoint Venture Partners, Siemens Venture Capital (SVC), Good Energies, RRE Ventures and GE. For more information, visit www.tendrilinc.com.

About NorthWestern Energy

NorthWestern Energy provides electricity and natural gas in the Upper Midwest and Northwest, serving approximately 665,000 customers in Montana, South Dakota and Nebraska. More information on NorthWestern Energy is available on the Company's Web site at www.northwesternenergy.com.

Schwartz Communications, Inc.
Gina Manassero, 415-512-0770
Mobile: 781-301-1010
tendril@schwartzcomm.com
or
Tendril
Sheila O'Neill, 303-468-4449
Mobile: 303-324-7310
soneill@tendrilinc.com
or
NorthWestern Energy
Claudia Rapkoch, 866-622-8081
claudia.rapkoch@northwestern.com