Published: August 01, 2011
Polaris Debuts 2012 Product Line
MINNEAPOLIS - (BUSINESS WIRE) - Polaris Industries Inc. (PII) today unveiled its product offerings for
2012, a lineup that delivers several new vehicles and accessories,
honoring Polaris' rich heritage for innovation, and upgrades to
legendary Polaris titles. Among the new products are Side-by-Sides,
including the second trail-capable Side-by-Side in the RANGER RZR
family, the RANGER RZR 570, and the RANGER CREW Diesel, a
heavy-duty, diesel-powered option. For the ATV line, Polaris will have
more powerful, big bore ATVs with the introduction of the new 850 Twin,
EFI, High Output engine available in the Sportsman XP 850 H.O. and
Sportsman Touring 850 H.O. For those who prefer to keep the action on
the road, Victory introduces the Cross Country Tour, the new standard in
performance and comfort in the Touring motorcycle segment.
"Our new 2012 product line builds on the momentum we've established
during the past year," said Bennett Morgan, president and chief
operating officer of Polaris. "Polaris has always pushed to be the best
in powersports and we have no intentions of letting off the throttle
going forward. Through investment and innovation in our products and
operations, we will continue to make growth happen around the globe and
deliver products that offer performance and value unmatched in the
market."
Polaris unveiled its 2012 product lineup to dealers at the Gaylord
Opryland Resort in Nashville, Tenn. during the company's annual summer
sales meeting. Polaris also used the occasion to celebrate the company's
outstanding success during the past year, welcome dealers of two
recently acquired brands, Indian Motorcycle and Global Electric
Motorcars (GEM), and focus on growth in the coming year.
Off-Road Vehicle Division
While
most companies retreated, Polaris grew its business to become No. 1 in
the off-road vehicle industry with the broadest and most complete lineup
of ATV and Side-by-Side offerings available. For model year 2012,
Polaris will continue this trend by introducing new models and making
significant upgrades to existing products.
"Polaris has become the industry leader by aggressively introducing new
products and continuing to innovate our product lines. Model year 2012
will be no different," said Matt Homan, vice president and general
manager of Polaris' Off-Road Division. "From the hardest working,
smoothest riding off-road utility vehicles and ATVs, to Side-by-Sides
built for razor sharp performance, Polaris offers the most-complete
lineup of off-road vehicles on the market."
RANGER Side-by-Side Vehicles
Since 2008,
Polaris has introduced a new RANGER RZR model every year and
model year 2012 will be no different, introducing the new RANGER RZR
570. The RANGER RZR 570 is the second trail-capable model
in the RANGER RZR family and gives riders the opportunity to own
the trail. At 50 inches wide, the RANGER RZR 570 takes on
trails other Side-by-Sides cannot. At the heart of the RANGER RZR
570 is an all-new ProStar 570 single cylinder, DOHC, electronic fuel
injected engine. The engine is the second in the ProStar family, made
specifically for Side-by-Side vehicles, perfectly complementing the
Polaris-designed and assembled powertrain. Built with the patented
design that places the engine behind the seat, the RANGER RZR
570 has a low center of gravity delivering agile, razor-sharp handling
on the trail.
Polaris RANGER utility vehicles are the hardest working,
smoothest riding Side-by-Sides available in full-size, midsize and
multi-passenger models. For 2012, the multi-passenger lineup gets a new
member with the RANGER CREW Diesel. The new RANGER CREW
Diesel will have all the attributes of the RANGER CREW 800 but
with an ISO-mounted YANMAR diesel power plant. New in the full-size
segment for 2012, the RANGER HD 800 will be equipped with the
Polaris Engine Braking System (EBS) for optimum downhill control and
smooth, even deceleration during descents. Polaris also will offer
several limited edition models across each segment, including RANGER
XP 800, RANGER 500 EFI and RANGER CREW 800 models.
Additionally, this past January, Polaris introduced a whole new class of
Side-by-Side, the highly-anticipated RANGER RZR XP 900. The
xtreme performing RANGER RZR XP 900 will feature a redesigned
front suspension for increased maneuverability at slow speeds,
adjustable Fox 2.0 shocks and a rubber isolated prop shaft for less
noise. Features found on the RANGER RZR XP 900 that will be added
to the RANGER RZR 800, RANGER RZR S 800 and RANGER RZR
4 800 include a more durable, zinc front drive cage, a durable dual
clutch inlet, improved fit and finish in the cockpit and a 33-percent
thicker skid plate. Several RANGER RZR XP 900, RANGER RZR
800, RANGER RZR S 800 and RANGER RZR 4 800 limited edition
models also will be available.
All-Terrain Vehicles
Sportsman ATVs lead the industry with
their hardest working features and legendary smooth ride. For 2012,
Polaris will have more powerful, big bore ATVs with the introduction of
the new 850 Twin, EFI, High Output engine. The engine delivers 20
percent more power off the line and will be available in the Sportsman
XP 850 H.O. and Sportsman Touring 850 H.O. To make the hardest working
value models work even harder, the Sportsman 800 EFI, Sportsman Big Boss
6x6 800, Sportsman 500 H.O. and Sportsman 400 H.O. will receive
integrated front storage for 2012. Changes in the 2-Up Segment include
the Sportsman Touring 500 H.O. also receiving integrated front storage.
To complement these vehicles, Polaris will offer several limited edition
models across the premium, value and 2-Up lines including the Sportsman
XP 850 EPS, Sportsman Touring 850 H.O., Sportsman 550 EPS and Sportsman
500 H.O. models.
On-Road Vehicle Division
Long
known as the leader in off-road vehicles, Polaris has developed a lineup
of on-road vehicles that rivals any manufacturer's collection. For 2012,
Polaris is not only offering a new corps of Victory motorcycles - built
to perform and look better than all others on the road - but also is
continuing to grow its product offerings on-road, with the addition of
both Global Electric Motorcars (GEM), an established leader in the
low-emission, small vehicle market, and Indian Motorcycle, the original
American motorcycle company. Though Polaris isn't offering any new
product from these brands in model year 2012, they will be valuable
additions to the On-Road Vehicle Division in the future.
"It's been an incredible year for Polaris and we're staying on the gas
and looking forward," said Mike Jonikas, vice president of on-road
vehicles and marketing for Polaris. "We're welcoming two valuable
additions to Polaris this year - Global Electric Motorcars and Indian
Motorcycle - and continuing to break boundaries with Victory. The road
ahead looks very encouraging for Polaris on-road vehicles."
Victory Motorcycles
"When Polaris entered the on-road space
with Victory in 1998, it was breaking boundaries about what an American
motorcycle could look like and how well it could perform," said Steve
Menneto, general manager of Victory Motorcycles. "In 2012, we're
continuing to break boundaries, whether those are the boundaries of
performance, quality or value. Our 2012 products promise to provide
consumers with an experience with which other manufacturers can't
compete."
In thirteen years, Victory has emerged as a brand known for innovation
and product quality. Victory continues to build motorcycles that offer
consumers superior experiences in five distinct areas, comprising The
Victory Edge. These motorcycles boast the finest in performance,
comfort, storage, reliability and style. The entire 2012 Victory lineup
lives up to the legacy of The Victory Edge, breaking the boundaries of
motorcycling excellence.
New for 2012, the Victory Cross Country Tour joins the growing family of
forward-looking Victory Touring models - including the Vision, Cross
Country, Cross Roads and the new for 2012 Cross Roads Classic Limited
Edition. When it comes to the Touring segment, the new Cross Country
Tour breaks boundaries in all the components of The Victory Edge. It
comes standard with the brand-new Victory Comfort Control System, which
gives adjustable control of the airflow reaching the riders area,
providing the edge to find comfort in all riding conditions. The
adjustable upper and lower air controls combine with a new, taller
windshield for ultimate rider comfort and protection. Delivering what
the touring rider wants, the Cross County Tour also provides the most
cargo capacity of any production motorcycle in the world, with more than
41 gallons of storage available. The Cross County Tour also performs on
the road, with a sophisticated, cast aluminum chassis and the power,
reliability and performance of Victory's Freedom 106/6 V-Twin engine
and non-linked anti-lock brakes. Of particular note this year is the
inclusion of anti-lock brakes as standard equipment on all Victory
Touring models, providing high-resolution and sophisticated braking
performance in all riding situations.
Debuting earlier this year, the Victory High-Ball headlines a class of
high-performance Victory Cruisers that includes the Vegas, Vegas
Jackpot, Kingpin and Hammer S. A seamless blend of classic bobber
styling and premium Victory performance, the High-Ball offers riders the
best value of any bobber style bike from a major motorcycle
manufacturer. Designed with a minimalist, retro look, the High-Ball
utilizes unique dual position ape hangers, white wall tires, spoked
wheels and a matte black finish to give riders a throwback look, all
while its Freedom 106/6 engine provides a strong 113 ft/lbs of torque,
ensuring a world-class, modern ride.
For those looking for the perfect palette for customizing, Victory is
again offering the strong, blacked-out look of the Vegas 8-Ball and
Hammer 8-Ball, as well as the already tricked-out Arlen Ness Signature
Series Vision Tour, the Cory Ness Signature Series Cross Country and the
Zach Ness Signature Series Vegas.
Pure Polaris
To support the model year 2012 launch, Pure
Polaris introduced 150+ new accessories for off-road vehicles.
Headlining the class is the new Polaris HD 2500lb winch. This heavy duty
winch is the most-tested winch ever from any manufacturer. That testing
produced the most durable winch in the market, one that's quieter and
performs better than any competitors. Also new this year is the
Sno-Glide Plow Blade, the first UHMW scoop blade with a 66-inch scoop,
and with a blade that flexes instead of bending. For those needing to
escape the elements in their Side-by-Side, Polaris has an expanded
lineup of Pro-Steel cabs.
PURE Victory accessories introduced 35 new accessories to provide
options for riders to cater Victory motorcycles to any riding needs.
Included in the 2012 offerings are a collection of hard lower kits to
control airflow and protect riders' legs, a fairing kit to protect front
ends and deflect wind and windshield options to provide protection from
the elements. There also are a variety of options to sync technology
with the riding experience, including an iPod kit, a fairing audio kit
to provide additional speakers and iPod connectivity and Bluetooth
headset and dongle to clearly hear music or GPS instruction while
enjoying the ride. Consumers looking for additional storage, lower seats
or pullback bars will also find available options among the 2012 PURE
Victory products.
In addition to accessories, Pure Polaris also offers a full range of
comfort, safety and stylish apparel for every rider, on- or off-road.
About Polaris
With annual 2010
sales of $1.99 billion, Polaris designs, engineers, manufactures and
markets innovative, high quality off-road vehicles (ORVs), including
all-terrain vehicles (ATVs) and the Polaris RANGER for
recreational and utility use, snowmobiles, motorcycles and on-road
electric powered vehicles.
Polaris is a recognized leader in the powersports industry, among the
global sales leaders for both snowmobiles and ORVs. The Company has
established a presence in the heavyweight cruiser and touring motorcycle
market with Victory motorcycles and the acquisition of the Indian
motorcycle brand. Additionally, Polaris continues to invest in the
Global on-road low speed vehicle industry with internally developed
vehicles and the acquisition of Global Electric Motorcars (GEM). Polaris
enhances the riding experience with a complete line of Pure Polaris
apparel, accessories and parts, available at Polaris dealerships.
Polaris Industries Inc. trades on the New York Stock Exchange under the
symbol "PII" , and the Company is included in the S&P Mid-Cap 400 stock
price index.
Information about the complete line of Polaris products, apparel and
vehicles accessories are available from authorized Polaris dealers or
anytime at www.polarisindustries.com.
Editor Note: For photography requests, please contact Ben Maurer at
(952) 346-6323 or bmaurer@webershandwick.com
Weber Shandwick
Ben Maurer, 952-346-6323
or
Polaris
Industries
Marlys Knutson, 763-542-0533
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