Published: July 26, 2011
Survey Finds Organizations Are Realizing Significant Benefits by Adopting "Bring Your Own" Device Policies
SANTA CLARA, Calif. - (BUSINESS WIRE) - Citrix Systems, Inc. (NASDAQ:CTXS) today announced the results of the
Citrix Bring-Your-Own (BYO) Index revealing that 92 percent of IT
organizations are aware that employees are using their own devices in
the workplace and 94 percent intend to have a formal BYO policy in place
by mid-2013, up from 44 percent today. The research found that
attracting and retaining the highest quality talent, increased worker
productivity and mobility and greater employee satisfaction, as well as
reducing IT costs, are the primary drivers of BYO adoption.
"There are two reasons that BYO is being embraced within organizations,"
stated Mick Hollison, vice president, Desktop Marketing & Strategy, for
Citrix. "There are those that are using BYO to keep up with the rapid
consumerization of enterprise IT and then there are forward-thinking
CIOs who have embraced BYO as a way to attract the best talent,
encourage a flexible working environment and raise productivity levels."
Desktop Virtualization is a Key Enabler
Sixty two percent of surveyed organizations indicated that they have
already invested or plan to invest in desktop virtualization, technology
that allows organizations to manage Windows-based desktops centrally in
the datacenter, then deliver them to all types of users across the
enterprise. Eighty percent of those organizations intend to leverage
their desktop virtualization investment to support employee-owned
devices and BYO. This trend is driven by the fact that desktop
virtualization addresses the two key challenges cited by survey
participants - security and device management. By enabling IT to
centrally manage and secure desktops, applications, and data in the
datacenter, business information is always secure. Even when data is
stored on the end point device, IT has the ability to remotely erase
data in the event the device is lost or stolen. Desktop virtualization
makes it possible for IT to deliver desktops and apps straight from the
datacenter to any device, making device management radically simpler.
"Desktop virtualization enables IT to fundamentally rethink the way user
hardware is provisioned by making a reliance on a limited number of
corporate-standard PCs, laptops and smartphones a thing of the past,"
stated Hollison. "It also provides a safe way of delivering a desktop to
any employee, on any device, wherever they are, with the a consistent
high definition user experience."
Evolution of Devices will be a Driver
The survey also revealed that the types of devices used by workers will
continue to evolve in the coming years. The most popular devices brought
into the workplace today are the laptop and smartphone. However, most
companies anticipate that within two years, the use of tablet computers
as the primary personal computing device will rise significantly to
almost 23 percent from just 8 percent today. IT decision-makers also
believe they will need to manage a wide range of tablet platforms by
2013 including Apple iOS, Android, Blackberry and Windows. Desktop
virtualization technologies will make it possible for IT to support this
growing device diversity with a universal way to deliver desktops and
apps from the datacenter.
Other Key Findings
-
The primary benefits of BYO are improved employee satisfaction at 57
percent, increased worker productivity at 52 percent, greater mobility
for workers at 51 percent, more flexible work environments for
employees at 46 percent and reduced IT costs at 36 percent.
-
Forty-four percent of organizations intend to pay employees a stipend
roughly equivalent to the cost of its own IT department procuring and
managing a comparable device and 31 percent plan to help offset some
of the cost.
-
Ninety four percent of IT decision makers indicated that the
introduction of a BYO policy has predominantly been led by the IT
department. They also noted that other departments are getting
involved in the development of BYO policies with Human Resources
participating in 39 percent of organizations, Legal in 35 percent and
Finance departments in 29 percent.
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Sample size
The research for the Citrix BYO Index was conducted independently by
Vanson Bourne in May 2011, and is based on 700 IT professionals across
seven markets. One hundred IT professionals were surveyed in each of
seven markets including: Australia, Canada, Germany, India, Netherlands,
United States and United Kingdom. In each country, half of the
respondents represented companies of 500-1,000 employees and the other
half work for companies of 1,000+ employees.
About Citrix
Citrix Systems, Inc. (NASDAQ:CTXS) is a leading provider of virtual
computing solutions that help people work and play from anywhere on any
device. More than 230,000 enterprises rely on Citrix to create better
ways for people, IT and business to work through virtual meetings,
desktops and datacenters. Citrix virtualization, networking and cloud
solutions deliver over 100 million corporate desktops and touch 75
percent of Internet users each day. Citrix partners with over 10,000
companies in 100 countries. Annual revenue in 2010 was $1.87 billion.

Citrix Systems, Inc.
Jason Wyse, 786-449-3740
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