Published: July 25, 2011
A.M. Best Special Report: Jordan and Lebanon Lead Growth In Levant Region's Insurance Markets
LONDON - (BUSINESS WIRE) - The insurance markets of Jordan and Lebanon are the main emerging
markets of the Levant, with low insurance penetration but potential for
growth, new research from A.M. Best Co. reveals.
The report, "Jordan and Lebanon Lead Growth in Levant Region's Insurance
Markets," states Lebanon is benefiting from a period of relative
political stability, while new compulsory covers should increase premium
volume in Jordan. This potential growth is supported by domestic
insurance expertise, with a large number of professionals found in both
markets.
Jordan and Lebanon each have the potential to enjoy economic expansion,
although the report also identifies a number of challenges facing the
two countries, including difficulties small insurers are confronting in
growing their businesses and achieving technical profits in the wake of
intense competition. Other challenges for insurers in both countries
include volatile investment portfolios, and to an extent, instability in
the Arab world.
Mahesh Mistry, Associate Director of Analytics, said: "A.M. Best Co.
believes insurers in Lebanon and Jordan face an environment that remains
challenging and competitive, given the fragmented nature of both
markets. However, both insurance markets are expected to remain dynamic,
with opportunities for domestic insurers as the markets mature."
The report looks at the drivers and challenges facing each insurance
market, as well as topics that include regulatory development, the use
of reinsurance and the life insurance market. It also discusses Jordan's
aspirations to become a regional insurance centre and recent takeover
activity in Lebanon.
Yvette Essen, Director of Industry Research - Europe & Emerging Markets,
said: "Market conditions theoretically pave the way for consolidation,
as markets are not only open to foreign investment but are also crowded.
However, as insurers are often family owned, genuine merger
opportunities are limited because families are reluctant to relinquish
control of their enterprises."
To access a copy of this report, please visit www.ambest.com/press/LevantMarketReview.pdf.
A.M. Best Europe - Rating Services Limited is a subsidiary of A.M.
Best Company. Founded in 1899, A.M. Best Company is the world's
oldest and most authoritative insurance rating and information source.
For more information, visit www.ambest.com.
Copyright (c) 2011 by A.M. Best Company, Inc. ALL RIGHTS
RESERVED.

A.M. Best Co.
Mahesh Mistry, +(44) 20 7397 0325
Associate
Director, Analytics
mahesh.mistry@ambest.com
or
Yvette
Essen, +(44) 20 7397 0322
Director, Industry Research -
Europe
and Emerging Markets
yvette.essen@ambest.com
or
Chris
Sharkey, +(1) 908 439 2200, ext. 5159
Business Analyst
christopher.sharkey@ambest.com
or
Jim
Peavy, +(1) 908 439 2200, ext. 5644
Assistant Vice
President, Public Relations
james.peavy@ambest.com
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