Published: July 14, 2011
Rutgers University Online Mini-MBA Program Offers Social Media Marketing Course
PISCATAWAY, N.J. - (BUSINESS WIRE) - The Rutgers Center for Management Development (CMD) today announced that
it is offering an Online
Mini-MBA: Social Media Marketing Program starting September 26 and
running through November 28. The 10-week online faculty-led program
includes videos, faculty-evaluated exercises, section quizzes, plus a
final project and exam. Additionally, faculty members will host live
weekly "Virtual Office Hours" throughout the program to provide feedback
on assignments and answer student questions.
This online course is designed for executives and teams of professionals
working in marketing, advertising, branding, communications and sales.
It is also appropriate for individuals seeking to employ social media to
further their business careers. CMD is offering a three credit course
waiver towards an MBA for those interested in graduate credit.
"This was a very popular course when we offered it for the first time
earlier in the year," says Eric Greenberg, Director, Marketing Programs,
CMD, Rutgers, The State University of New Jersey. "Social media
platforms are a component of all marketing programs these days. This
course teaches professionals how to leverage all the popular social
media vehicles, including Facebook, Twitter, LinkedIn and YouTube."
The cost of the Online
Mini-MBA: Social Media Marketing Program is $3,500, which includes
all instructional materials and fees. The 10-week program will be held
from September 26 to November 28, 2011.
About Rutgers Center for Management Development
Founded in 1947, Rutgers
CMD provides management and leadership training for professionals in
business and human resources. Instructors are Rutgers faculty members
from the Rutgers Business School-Newark and New Brunswick, and the
School of Management and Labor Relations, as well as industry experts.
Programs bring practitioners from different organizations and industries
together in a diverse learning environment designed to develop skills
and enhance knowledge through a combination of expert class instruction
and peer interaction.
For more information, call 848-445-5526, or go online to the Rutgers
Center for Management Development at http://www.cmd.rutgers.edu/contact.html.

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