Published: July 10, 2011
Pantone Extends Mobile Access For Color Communication on the Go
CARLSTADT, N.J. - (BUSINESS WIRE) - As design projects continue to become more digital and designers
more mobile, the demand for applications to support an ever-changing
work dynamic intensifies. Pantone LLC, an X-Rite company (NASDAQ: XRIT)
and the global authority on color and provider of professional color
standards for the design industries, today announced two new mobile
applications to meet this growing need - myPANTONETM
for AndroidTM and myPANTONE
2.0 for the iPhoneTM.
myPANTONE for Android (Photo: Business Wire)
myPANTONE for Android brings Pantone's popular iPhone
application for capturing, creating and sharing PANTONE
Color Palettes to the Android platform - giving graphic, digital,
multimedia, fashion, interior and industrial designers access to more
than 13,000 PANTONE Colors wherever they go, whenever they find
inspiration.
myPANTONE 2.0 incorporates feedback from more than 80,000 Pantone fans
to extend the functionality of the original myPANTONE application and
meet the growing needs of designers. myPANTONE 2.0 adds several enhanced
features, including color calibration tools to improve the appearance of
PANTONE Colors on screen, CMYK support for PANTONE PLUS SERIES Colors,
access to ICC color-managed values, and the ability to print color
palettes straight from the iPhone.
"We continue to see a fundamental shift in the way designers work and
smartphones are increasingly acting as portable color studios," said
Andy Hatkoff, vice president of technology licensing for Pantone.
"myPANTONE for the iPhone was our first mobile application. Since its
release, our Facebook community has been passionate about telling us the
features they would like to see in future versions, including CMYK
values and display calibration for more accurate color representation on
screen. And, as the mobile market continues to expand, requests for an
Android version of myPANTONE could not be ignored."
myPANTONE for Android
Much like the myPANTONE application for the iPhone, myPANTONE for
Android gives designers access to all the PANTONE Color Libraries
including:
-
PANTONE PLUS SERIES FORMULA GUIDE (coated and uncoated), a two-guide
set consisting of 1,341 solid PANTONE Colors on coated and uncoated
stock with corresponding printing ink formulas for each color
-
PANTONE PLUS SERIES CMYK (coated and uncoated) provides a
comprehensive palette of 2,868 colors achievable in four-color (CMYK)
process printing
-
PANTONE PLUS COLOR BRIDGE (coated and uncoated) features
CMYK values for all 1,341 solid PANTONE Colors
-
PANTONE PLUS PREMIUM METALLICS (coated)
-
PANTONE PLUS PASTELS & NEONS (coated and uncoated)
-
PANTONE GoeTM (coated and uncoated) and PANTONE GoeBridgeTM
coated
-
PANTONE FASHION + HOME Color System Library (paper and cotton)
-
PANTONE FASHION + HOME nylon brights
Each color swatch in the myPANTONE for Android application includes
sRGB, HTML and L*a*b* values. myPANTONE for Android also automatically
generates a variety of harmonious color combinations. Additionally,
invaluable cross-referencing color capabilities make it simple for users
to find similar colors among the various PANTONE Color Libraries. For
example, users can identify the PANTONE FASHION + HOME Color that most
closely matches any PANTONE PLUS Color.
myPANTONE for Android takes advantage of Android's built-in camera to
let the user capture whatever inspires them. Colors can be extracted
from any photo stored on the Android and matched to the closest PANTONE
Colors.
Once created, users can share color palettes by email with their
friends, colleagues and clients. Color palettes can be sent as PANTONE
Color Chips, or as swatch files that can be used in Adobe
Creative Suite (.ase) and QuarkXPress. Designers
can also share their color palettes by automatically posting
notification of new palettes to Facebook or by sending them to the
Pantone hosted website, www.mypantone.com.
myPANTONE 2.0 for the iPhone, iPod, iPad®
A free update for current myPANTONE users, myPANTONE 2.0 provides
designers with CMYK data for all PANTONE PLUS SERIES Colors. Another
innovative feature myPANTONE 2.0 offers is the ability to connect to
PANTONE COLOR MANAGER desktop software to upload color managed data for
PANTONE Colors based on ICC color output device profiles.
Enhancing the way PANTONE Colors are displayed on the iPhone, iPod and
iPad has been improved as well. Now myPANTONE 2.0 allows
users to calibrate the iPhone display to view color-corrected PANTONE
Colors within the application. An X-Rite calibration device is required
for calibration, such as ColorMunki Photo, Design or Create, or the new
ColorMunki Display, i1Pro or i1Display 2.
Additionally, myPANTONE 2.0 allows users to print from compatible
iPhone, iPad or iPod touch devices using AirPrint (supported
printer also required).
Pricing, Availability and System Information
myPANTONE for Android is available for download at the Android Market
store for U.S. $7.99. myPANTONE for Android is compatible with Android
2.2 or higher.
myPANTONE 2.0 is a free upgrade for current owners and is available for
download to new users in the Apple App StoreTM for
U.S.$9.99/€7.99/£6.99. Current myPANTONE users will be prompted to
download a free upgrade. myPANTONE 2.0 is compatible with iPhone OS 4.0
or higher, and can be used on the iPad, iPhone or iPod touch.
About Pantone
Pantone, a wholly owned subsidiary of X-Rite, Incorporated, has been the
world's color authority for nearly 50 years, providing design
professionals with products and services for the colorful exploration
and expression of creativity. Always a source for color inspiration,
Pantone now offers paint and designer-inspired products and services for
consumers. More information is available at www.pantone.com.
About X-Rite
X-Rite, Incorporated, is the global leader in color science and
technology. The company, which now includes color industry leader
Pantone, develops, manufactures, markets and supports innovative color
solutions through measurement systems, software, color standards and
services. X-Rite's expertise in inspiring, selecting, measuring,
formulating, communicating and matching color helps users get color
right the first time and every time, which translates to better quality
and reduced costs. X-Rite serves a range of industries, including
printing, packaging, photography, graphic design, video, automotive,
paints, plastics, textiles, dental and medical. For further information,
please visit www.xrite.com.
PANTONE...The color of ideasSM
PANTONE and other Pantone trademarks are the property of
Pantone LLC. (c) 2011. All rights reserved. Adobe, Creative
Suite is a trademark of Adobe Systems Incorporated. iPad, iPhone, iPod
and App Store are trademarks of Apple Inc., registered in the U.S. and
other countries. QuarkXPress is a trademark of Quark, Inc. and its
affiliates in the U.S. and/or other countries.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6787802&lang=en

Pantone LLC
Ellen Pinto
(201) 777-5950
epinto@pantone.com
or
Edelman
Ali
O'Leary
(650) 762-2986
ali.oleary@edelman.com
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