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AmTRAN Launches JVC-Branded HDTV Line

The agreement combines the brand power of JVC, a renowned global brand known for its technological prowess and product quality, and the reputation of AmTRAN, a global top-three manufacturer of HDTVs and a supplier of top brands. Through its AVC subsidiary, AmTRAN is responsible for production and sales, bringing a legacy of innovative product design, competitive manufacturing and engineering, quality assurance, and procurement capability.

The new BlackCrystal(TM) series of JVC HDTVs was previewed during the July 4th weekend, with a featured promotion on JVC's high definition LED billboard in New York City's Times Square. Product will be available nationally through select national consumer electronics chains and through select retailers the third week of July.

The JVC BlackCrystal(TM) series will feature LCD and E-LED models in four sizes -32", 37", 42" and 47" - and boast superior picture and sound quality. Each model will provide an unequalled user experience with the price-performance value today's consumers demand. AVC plans to introduce additional models to the U.S. market in larger sizes with connected and 3D HDTV features under the JVC brand later this year.

"The BlackCrystal line represents a visible upgrade in picture quality from most HDTV models in the typical retail product mix, with a distinct point of differentiation - superior sound quality with XinemaSound(TM), a unique audio design," said Tom Paterniti, Vice President of Sales and Marketing for AVC. "We look forward to making the JVC BlackCrystal series of HDTVs 'The Center of Your Entertainment.'"

Learn more about The JVC BlackCrystal(TM) series at http://tv.jvc.com/index.jsp.

About AmTRAN Video Corporation

AmTRAN Video Corporation (AVC) is a subsidiary of AmTRAN Technology Co., Ltd., a top LCD TV manufacturer specializing in design and production of high quality LCD monitors and LCD/LED TVs, audio products and LED lighting. AVC is located in Irvine, California, and is licensed by Victor Company of Japan, Limited (JVC), for the manufacturing, sales, distribution and marketing of JVC High Definition Televisions for the North America market.

About JVC Kenwood

JVC KENWOOD Holdings, Inc. (JVC Kenwood) was established as a joint holding company on October 2008 through the management integration between Victor Company of Japan, Limited (JVC) and Kenwood Corporation (Kenwood). By the integration of these two historic companies, a unique AV specialty corporate group with video technologies, audio technologies, wireless communication technologies, and entertainment software was born in Japan. Its trade name will be changed to JVC KENWOOD Corporation to promote the group's integration as an integrated corporation, while accelerating its strategy for profitable growth.

    Contact:      Bob Dirkes
                  Tech Image (for AVC)
                  847.279.0022 x237
                  Bob.Dirkes@techimage.com

SOURCE AmTRAN Video Corporation