Published: July 07, 2011
MyLife.com Introduces Free Advertising for Members with Local Services
LOS ANGELES - (BUSINESS WIRE) - MyLife.com,
the fastest growing social site in the U.S. for both Personal AND Work
connections in one place -and the only one which allows users to see who
is searching for them-today announced the ability for members to promote
their local services for free, and have the option of subscribing to
secure sponsored, preferred placement within MyLife.com's local service
listings. Much like how Google sponsored placements work, business
owners can purchase preferential screen real estate to highlight their
business when specific search queries are entered. These results are
highlighted in search results for the purpose of driving more business
to members.
Free local service listings is the latest step in MyLife.com's ongoing
commitment to deliver exceptional ongoing value to its member base of
over 60 million. Earlier this year, MyLife launched its Local Services &
Deals vertical that enables local business owners to promote their
services and deals and list their contact information to increase
business traffic. MyLife.com's "Who's Searching for You" technology
notifies these local business and service providers whenever a potential
customer views their page-delivering highly valuable lead generation.
MyLife.com also notifies businesses whenever a potential customers in
their area search for their appropriate field. These tools serve
accountants, plumbers, lawyers, contractors, real estate agents and many
other service providers with the capabilities to intelligently identify
new business opportunities.
"Considering LinkedIn's recent successful IPO and the fervor over
Groupon's upcoming public bid, we're very excited to operate in a space
that bridges the gap between these two successful models," said
MyLife.com CEO Jeff Tinsley. "We feel that MyLife.com's unique offering
brings the best of LinkedIn and Groupon together and delivers a product
that users truly value."
The move continues MyLife's growth into highly specific categories of
people search, leveraging the company's proprietary technology and
database of unique personal information on more than 205 million
individuals. The Local Services & Deals field draws upon the rich data
of MyLife's 60 million registered members to help connect people for
highly valuable reasons. MyLife's capabilities to show the origination
of search inquiries helps support the local economy by connecting those
in search of services with the appropriate local service providers.
MyLife.com has created the Internet's most complete directory of dynamic
personal profiles in the US from thousands of public sources, both
online and offline. With the newly introduced Local Services & Deals,
MyLife puts those records to work and allows service providers and
customers to find each other and make valuable connections.
About MyLife.com, Inc.
Launched in January 2002 by CEO Jeff Tinsley, MyLife.com, Inc. is the
fastest-growing social site in the U.S. for both personal AND work
connections, all in one place. With a freemium business model similar to
LinkedIn, more than 60 million registered members and 30 million unique
monthly visitors count on MyLife to deliver ongoing services and a broad
range of valuable connections. MyLife's unique people search platform
includes over 205 million U.S. profiles and more than 1.2 billion
records worldwide, allowing people to connect with others for both
personal and work reasons, going well beyond just finding friends.
MyLife.com is based in Los Angeles. For more, visit www.MyLife.com
MyLife.com, Inc.
Jonathan Freedman, 646-833-0204
MyLife@groupsjr.com
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