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Mzinga's CEO Al Nugent to Present on Customer Experience at Call Center Week in Las Vegas

Today's customers and potential buyers value trust above all else, which develops through the interactions they have with a company's employees and brand-which has never been more critical to building loyalty, driving purchasing decisions, and overall retention and growth.

As a result, more and more businesses are leveraging social software solutions to nurture customer relationships by forging new connections in real time, keeping customers engaged and informed about activities that map to their needs and interests, and gathering their feedback and insights.

During the session Nugent will discuss the value of adopting a social business strategy, as well as the key elements that comprise an effective end-to-end customer experience solution.

Mzinga will also exhibit at Call Center Week to showcase OmniSocial's customer, employee and marketing experience capabilities. Mzinga OmniSocial Customer Experience solutions can help companies acquire, engage and support customers throughout the customer lifecycle.

The 12th Annual Call Center Week joins call center leaders and industry experts for knowledge-sharing and networking, June 13-17, 2011.

About Mzinga

Mzinga is the leading provider of social software, services, and analytics that improve business performance. Through a combination of enterprise-class technology, strategy and online moderation services, Mzinga social solutions enable businesses to increase revenue and lower costs by improving brand visibility, workplace satisfaction, and customer loyalty. Headquartered in Waltham, Massachusetts, Mzinga supports more than 14,000 communities and 2.5 billion monthly social interactions from 40 million unique visitors in 160 countries worldwide.

To learn more about Mzinga, visit www.mzinga.com.

Mzinga
Susan Koutalakis, 781-577-8895
skoutalakis@mzinga.com