Published: April 26, 2011
BISSELL Homecare Selects VMT's Velocity to Drive their Demand Sensing and Analytics Strategy
ANN ARBOR, Mich. - (BUSINESS WIRE) - Vendor Managed Technologies, Inc. (VMT), a leading provider of
enterprise Demand Signal Repository (DSR) and Analytics solutions for
the consumer products industry, today announced that BISSELL Homecare,
Inc. ("BISSELL" ) has selected its Velocity Solution Suite. With VMT's
award-winning Velocity Demand Signal Repository (DSR) leveraging
Microsoft SQL Server 2008, BISSELL will be better positioned to
increase product performance and inventory visibility from the time of
shipment through consumer purchase.
Tom Mrozinski, ITS Project Manager, stated that "BISSELL selected VMT's
Velocity on the Microsoft software platform to facilitate a single view
of our customers across all departments including Category Management,
Finance, Marketing, Sales and Demand Planning."
"VMT's seventeen year history enabling suppliers to leverage demand and
inventory data has uniquely positioned us to accelerate finance,
marketing, sales and demand forecasting efforts," said Jennifer Beckett,
Vice President of Sales and Marketing at VMT. "We are excited to support
industry leaders, like BISSELL, in becoming more consumer-centric and
appreciate their commitment to partner with VMT."
Want to learn more? Contact VMT's Velocity team at sales@vmtsoftware.com
or check out www.RetailVelocity.com.
About BISSELL
A 135-year-old company, Grand Rapids-based BISSELL Homecare, Inc., is
the top-selling brand in floor care appliances in North America* with an
expanding presence worldwide. As an innovator of cleaning products,
BISSELL produces and sells vacuums, sweepers, deep-cleaning machines,
bare floor cleaners and cleaning formulas at retail locations across the
globe. The company is in its fourth generation of family leadership.
*based on NPD sales data
About Vendor Managed Technologies, Inc. (VMT)
Through its flagship Velocity Solution Suite, VMT enables
consumer goods manufacturers to become consumerâcentric in their
category management, sales, marketing, merchandising, trade promotion,
demand planning and replenishment strategies.
For over 17 years, VMT has equipped consumer goods manufacturers with
best-in-class demand signal repository (DSR) and business intelligence
solutions. Velocity cleanses, harmonizes and integrates store-level POS
with third-party and internal data to provide end users with best
practice analytics and processes geared towards maximizing sell-through
and profitability across their retail and distribution accounts. Velocity
provides harmonization adaptors for over 200 retailers and distributors
covering all classes of trades and geographies.
For more information, please visit www.retailvelocity.com.

Vendor Managed Technologies, Inc.
Jennifer Beckett, (734) 426-2300
Sales@VMTSoftware.com
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