Published: April 26, 2011
TouchCommerce Continues International Expansion with iFactory Partnership in Brazil
AGOURA HILLS, Calif. & CEARÁ, Brazil - (BUSINESS WIRE) - TouchCommerce, Inc., the leading provider of conversion marketing
solutions, and iFactory Solutions, the preeminent provider of
comprehensive software solutions in Central and South America, today
announced a strategic partnership and reseller agreement that allows
iFactory to market and implement the TouchCommerce suite of conversion
marketing solutions in the Brazilian market. With this new partnership,
TouchCommerce's Conversion as a Service solution will enhance the
existing iFactory suite of products to improve online conversion,
average order value, and incremental revenue lift for online businesses
in Brazil and other Portuguese-speaking markets.
"With the rapid growth of e-commerce in Brazil, iFactory is excited to
partner with TouchCommerce, the world leader in conversion marketing
solutions, to bring an advanced online conversion platform to the
Brazilian market. This partnership will provide our customers and
prospects with the ability to leverage the strengths of both of our
companies to grow online business, and improve customer satisfaction and
conversion," said Paulo Padrao, executive partner of iFactory Solutions.
TouchCommerce conversion marketing solutions drive highly relevant and
personalized customer interactions through real-time behavioral and
business rules-based targeting and messaging to increase online
conversion rates and revenue. Using technologies such as
recommendations, targeted offers, optimized search results, automated
technology and live assistance, TouchCommerce has produced an average
site-wide conversion increase of 19.2% for its clients.
"We are pleased with the alliance with iFactory Solutions, an
established solutions provider in the South American region, and are
certain this collaboration will be mutually beneficial. TouchCommerce
solutions deliver proven, tangible revenue lift and a sizeable ROI,"
said Bernard Louvat, CEO of TouchCommerce. "We look forward to the
opportunity to introduce our unique conversion marketing platform to
iFactory's established customer base."
About iFactory Solutions
Founded in 2003, iFactory has offices in Brazil, the United States,
Chile, and Mexico. iFactory is a complete solutions provider, delivering
comprehensive IT services including Software, Consultancy, Support,
Operations Management, Implementation, Infrastructure, Outsourcing and
Contact Centers. To date, iFactory has more than 100 customers in 4
different continents and extensive experience in the IT market, with
clients in Latin America, North America, Europe and Africa. With a
mission to deliver high quality products, utilizing the best in breed
technologies, with affordable costs for our clients, iFactory
continually seeks the upmost in customer satisfaction to provide value
year after year for its clients.
About TouchCommerce, Inc.
TouchCommerce is the leading provider of pay-for-performance conversion
marketing solutions. With more than $1.5 billion in incremental revenue
generated for some of the world's leading brands, TouchCommerce delivers
solutions that increase conversion rates, revenue, average order value,
and call center deflection while reducing website abandonment and
increasing customer satisfaction. TouchCommerce combines best-in-class
technology, real-time behavioral targeting, and conversion optimization
expertise to proactively reach the right customer with the right message
at the right time to significantly increase online revenue.
TouchCommerce has been serving Global 2000 companies since 1999. For
more information, visit www.touchcommerce.com.

TouchCommerce, Inc.
Ola Bateman
Marketing Manager
obateman@touchcommerce.com
Phone
818-575-2100 Ext. 4107
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