Published: April 12, 2011
CustomerLink Releases Highly-Anticipated smrt 2.0 Internet Marketing Service for Automotive Shops
ROSEVILLE, Calif. - (BUSINESS WIRE) - CustomerLink
Systems released its new smrt 2.0 marketing program. The smrt 2.0
program automates the gathering and publication of online customer
reviews and uses them to gain search engine relevance for CustomerLink's
clients. Smrt 2.0 also includes automated posting to social media sites
like Facebook
and Twitter, and it monitors the Internet for online conversations
involving client businesses, informing them when and where conversations
are taking place. The first wave of this release has gone out to
CustomerLink's existing customers, and the company expects to activate
thousands of shops over the course of April and early May. New clients
will have access to smrt 2.0 in coming weeks.
"Marketing has gotten complicated in the last few years," said
CustomerLink's Senior Vice President Jim Bonfield. "Most small to
medium-sized businesses don't have the time, personnel or expertise to
keep up with the continuous evolution of so many media types and
marketing avenues. The growing need for social media presence by
businesses, not to mention continuous changes to search engine
algorithms like those announced recently by Google, make our smrt 2.0
platform essential for businesses wanting to stay visible online. If
they can't keep up with all the changes, we will do it for them."
The smrt 2.0 release augments CustomerLink's initial introduction of its
smrt Marketing platform, which launched in November 2009. The first
iteration of "smrt" introduced consumer segmentation technologies that
customize traditional marketing like postcards and email. The technology
can be applied to customer retention marketing and new customer
acquisition. Success of the initial smrt program fueled the research and
development leading to today's announcement and smrt 2.0 release.
CustomerLink Systems is a marketing solutions company established in
early 2000. It is a results-driven customer retention services company
offering marketing programs for automotive repair facilities and other
service industries. Using consumer research and demographic technology
in conjunction with satellite mapping, social media and other
technologies, CustomerLink helps businesses grow and improve
profitability. More information about CustomerLink Systems can be found
at www.customerlink.com.

CustomerLink Systems
John Daulton, 888-942-5448 ext. 119
jdaulton@customerlink.com
www.customerlink.com
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