Published: March 14, 2011
Green Mountain Coffee Roasters, Inc. to Present at the Roth 23rd Annual OC Growth Stock Conference
WATERBURY, Vt. - (BUSINESS WIRE) - Green Mountain Coffee Roasters, Inc. (GMCR) (NASDAQ: GMCR), a
leader in the specialty coffee and coffee makers, today announced that
the Company is scheduled to present Tuesday, March 15, 2011 at the Roth
23rd Annual OC Growth Stock Conference in Dana Point, Calif.
GMCR's presentation at the conference is scheduled for 12:00 p.m.
Pacific Time and will be webcast live via a link from the Investor
Relations section of the Company's website at www.GMCR.com.
The webcast also will be archived and available for replay for 30 days.
About Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR)
As a leader in specialty coffee and coffee makers, Green Mountain Coffee
Roasters, Inc. (NASDAQ: GMCR), is recognized for its award-winning
coffees, innovative brewing technology, and socially responsible
business practices. GMCR's operations are managed through three business
units. The Keurig business unit is comprised of Keurig, Incorporated, a
wholly owned subsidiary of GMCR. Keurig is a pioneer and leading
manufacturer of gourmet single-cup brewing systems for both at-home and
away-from home use, predominantly in North America. The Specialty Coffee
business unit produces, markets and sells coffee, tea, hot cocoa and
other beverages in a variety of packaging formats, including K-Cup portion
packs for Keurig Single-Cup Brewers. The Specialty Coffee business
unit's family of brands includes Tully's Coffee, Green
Mountain Coffee, Newman's Own® Organics coffee,
Timothy's World Coffee, Diedrich Coffee®, Coffee
People, and Gloria Jeans®. The Canadian business
unit, which is primarily the former Van Houtte business, produces,
markets and sells Van Houtte, Brûlerie St. Denis®,
Les Cafes Orient Express Coffee, and Brûlerie Mont Royal®
coffees in K-Cup portion packs and other packaging formats
and is responsible for managing the Van Houtte business as well as the
grocery channel for all GMCR coffee brand sales in Canada. GMCR supports
local and global communities by offsetting 100% of its direct greenhouse
gas emissions, investing in sustainably-grown coffee, and donating at
least five percent of its pre-tax profits to social and environmental
projects.
GMCR routinely posts information that may be of importance to investors
in the Investor Relations section of its website, including news
releases and its complete financial statements, as filed with the SEC.
The Company encourages investors to consult this section of its website
regularly for important information and news. Additionally, by
subscribing to the Company's automatic
email news release delivery, individuals can receive news directly
from GMCR as it is released.

Green Mountain Coffee Roasters, Inc.
Kathleen Shaffer,
800-545-2326 x. 882.2899
Investor Services
Investor.Services@GMCR.com
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