Published: March 04, 2011
Members Project Announces Final Round of Winners to Receive Total of $1 Million in Funding from American Express
NEW YORK - (BUSINESS WIRE) - American Express (NYSE: AXP) and TakePart announced today the final
round of Members Project winners, chosen by the public through online
voting. These five organizations will collectively receive $1 million in
funding from American Express to advance their missions of serving
communities around the country.
"The charities that were selected are doing so much to improve the world
around us, and we are pleased to congratulate and recognize their
efforts," said Pepper Evans Roukas, Vice President, Digital Brand &
Social Media Development, American Express. "Over the past year, we have
been overwhelmed by the dedication that our Members Project community
has shown to doing good and getting involved. We are proud to have
created a program that has done so much good for so many people and
organizations."
Since March 2010, Members Project has enabled its online community to
give $4.2 million to 21 non-profit organizations, both domestically and
internationally. The five charitable organizations to receive $200,000
each in funding from American Express for the fourth round of voting are:
-
Arts & Culture: Alvin Ailey American Dance Theater -
Recognized as a vital American "Cultural Ambassador to the World,"
Alvin Ailey uses the African-American cultural experience and the
American modern dance tradition to inspire, enlighten and unite people
of all backgrounds. With the help of funding from American Express,
more than 300 scholarships will be awarded to talented young dancers,
and AileyCamps in 10 cities and other programs will impact over
100,000 students nationally and Ailey's performances will reach
400,000 people around the world.
-
Community Development: Kiva - As the world's first
personal lending marketplace, Kiva enables socially conscious Internet
users to connect with and make personal loans to entrepreneurs and
students around the world. Kiva has raised $190 million in loans that
have supported nearly 500,000 borrowers in 58 countries. The funds
from American Express will allow Kiva to expand its reach in 2011 with
a goal to raise an additional $87 million in loans to 241,000
entrepreneurs.
-
Education: A Better Chance â Since 1963, A Better Chance
has been opening the door to educational opportunities for thousands
of young people of color in this nation. The funding from American
Express will support The College Preparatory Schools Program that will
place another class of approximately 450 new Scholars and support
nearly 2,000 Scholars enrolled in some of the nation's most
prestigious independent schools during this academic year.
-
Environment & Wildlife: Defenders of Wildlife - For
more than 65 years, Defenders of Wildlife has led the fight to save
threatened and endangered species with innovative approaches that help
imperiled wildlife survive in an ever-changing world. The $200,000
from American Express will help Defenders continue to conserve native
plants and animals and to develop innovative, science-based solutions
to the many challenges facing wildlife and wild lands today.
-
Health & Wellness: AIDS Healthcare Foundation - The
funding awarded by American Express will support AIDS Healthcare
Foundation in its mission to provide cutting-edge medicine and
advocacy, regardless of a person's ability to pay, and help the agency
to continue delivering lifesaving HIV/AIDS treatment, care and
prevention services to the neediest and most underserved populations
in the U.S. and globally.
Members Project is an innovative online initiative that provides
everyone with the opportunity to take small steps to make a big
difference by linking up with volunteer opportunities to earn Membership
Rewards bonus points, from American Express sharing stories about good
things being done in communities across the country, or contributing
money or Membership Rewards points to worthy causes. To find out more
and stay up-to-date on new ways Members Project is creating to get
involved, visit Members
Project on Facebook.
Through TakePart's engagement platform, Members Project helps millions
of people across the country to drive positive change on issues they
care about. The tools offered by TakePart that support ongoing advocacy
efforts around diverse issues include social networking applications,
viral videos and mobile outreach. Members of the TakePart community can
learn more about issues they care about, take action for change and get
involved through volunteerism and building social network communities.
About Members Project
Members Project, an innovative online initiative presented by American
Express and TakePart, believes that everyone can help change the world
for the better, one step at a time. Whether it's volunteering time,
voting for a favorite charity to receive funding from American Express,
donating or sharing stories with friends, Members Project enables people
to log on and decide how they'd like to take action. Cardmember or not,
anyone who is at least 18 is invited to register online at MembersProject.com
in order to find out the many ways in which they can do good. Through
Members Project, people can find volunteer opportunities that are right
for them and get rewarded for their time by earning Membership Rewards
bonus points. Everyone is invited to join the conversation and share
their Members Project experiences using Facebook and Twitter and #AmexMP
to tag their tweets.
About American Express
American Express is a global services company, providing customers with
access to products, insights and experiences that enrich lives and build
business success. Learn more at www.americanexpress.com
and connect with us on www.facebook.com/americanexpress,
www.twitter.com/americanexpress
and www.youtube.com/americanexpress.
About TakePart
TakePart is a content-driven social action network of people, non-profit
organizations, and businesses that are working together to drive
positive change on big issues like clean water, education reform,
nuclear non-proliferation, and environmental protection. TakePart is
driven by the idea that a good story well told can inspire people to
take small steps that drive big changes. TakePart is another step in the
evolution of its parent company, Participant Media, whose mission is to
present entertainment that inspires and compels social change.

American Express
Caitlin Lowie, 212-640-2921
caitlin.m.lowie@aexp.com
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