Published: March 02, 2011
RedRover, RedRover Send Parents Right Over
NEW YORK - (BUSINESS WIRE) - RedRover Networks today announced the launch of a new private social
network, RedRover,
created to streamline and simplify communication and daily logistics for
parents. The service, also available as an app for iPhone, iPod touch
and iPad, allows users to research and share things like child-friendly
restaurants, closest hospitals and playground locations, as well as
schedule play dates and send out birthday party announcements - all in
real-time, among a private circle of friends.
Kathryn Tucker, a former independent film producer and working mother of
two, founded RedRover to fill what she saw as a huge need â a social
media solution to deal with the overwhelming logistical challenges of
being a parent in today's world.
Tucker explains, "RedRover is about making parents' lives easier. It is
designed to make things terrifically efficient, giving parents back
something they lose after children are born: the freedom to be
spontaneous. By sharing their whereabouts and plans for the day online
or from the convenience of their mobile device, RedRover allows parents
to make decisions on the fly, leading to impromptu get-togethers and,
ultimately, more fulfilling days."
"In addition, larger social networks tend to make 'public' the default
setting. RedRover takes the opposite approach, allowing users, from the
start, to customize the people in their network and what information
they want to share."
The RedRover App is available for free from the App Store on iPhone,
iPod touch and iPad, or at www.itunes.com/appstore.
To learn more about RedRover, visit www.RedRoverapp.com.
RedRover is backed by Stillwater LLC, which led the Series A in July
2010.
About RedRover
RedRover Networks LLC is the creator of RedRover, a smart-phone
application, web site and social media tool kit for parents. It's
designed to improve the everyday lives of parents and children by
enabling friends to share their whereabouts and plans, and be safer in
an emergency. For more information, please visit us on Twitter
or www.redroverapp.com.
About Stillwater LLC
Stillwater LLC is a private venture investor focused on early stage
companies in the technology, consumer and life sciences sectors.
Stillwater LLC is differentiated by its ability to fund its long term
investment horizon and support its portfolio companies through IPO and
beyond. Current portfolio companies include Zico, Funky Monkey, Emagin,
Achronix and Seros Medical. Stillwater LLC is also a strategic investor
in Harmony Partners and chairs the LP Advisory Board.

For RedRover Networks
Tilson Communications
Christie Burgner,
561-998-1995
cburgner@tilsonpr.com
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