Published: March 01, 2011
California, Michigan, Alabama, Tennessee, Mississippi and Arkansas REALTOR Associations Launch Point2 Listing Syndication Program
SAN DIEGO - (BUSINESS WIRE) - Point2 (www.Point2.com)
today announced six new listing syndication and co-marketing program
implementations that will enable 4400 Realtors representing 22,000
listings in six states to leverage Point2's real
estate syndication network of more than 50 popular real estate
consumer websites and search engines, at no added cost to them.
The implementations are designed to simplify the real
estate marketing and online advertising process for brokers and
agents, ensure listing data accuracy and timeliness on the various
sites, and expand exposure of for sale property inventories to buyers
well beyond local markets.
The roll outs, now fully complete, are in partnership with:
The Traverse Area Association (TAAR) encompasses the five-county Grand
Traverse Area in Michigan, which includes Grand Traverse, Leelanau,
Antrim, Kalkaska, and Benzie Counties, as well as the immediate
surrounding counties of Missaukee, Wexford, Manistee and Charlevoix.
"We welcome our new MLS and Association partners and their members to
Point2, and we look forward to helping them achieve maximum efficiency,
online exposure and productivity," said Saul Klein, Senior VP, Point2.
Under the agreements, Point2 MLS and Association members will also
co-market the subscription based Point2 Agent real
estate lead management, online marketing and website solution, which
delivers advanced online traffic monitoring and reporting, as well as
lead capture and incubation, for optimal traffic conversion to revenue.
Point2 today powers listing syndication for approximately 200 MLSs and
Associations in the US and Canada. For more information about Point2's
solution, please visit www.listingsyndication.com.
About Point2
Point2 (www.Point2.com),
a Yardi Systems Inc. (www.Yardi.com)
brand, provides inventory management and online marketing software
solutions to the real estate and heavy
equipment industries across 120 countries.
More information about Point2 can be found at www.Point2.com.
For ongoing news about Point2, please visit www.point2.com/news.asp.

Point2
Roger Noujeim
Toll Free: 1-888-955-7900
C.
1-778-960-8906
rnoujeim@point2.com
www.point2.com
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