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CineStars Premieres: CineSport's Second Video Vertical Focuses on Entertainment News and Gossip

CineStars will offer an up-to-the-minute perspective on major stories with national and local appeal. In addition, CineStars will provide daily exclusive content including, celebrity interviews, movie and music reviews from established critics, and a first look at the biggest entertainment events of the day.

Charter partners to sign on include: New York Post, Philadelphia Inquirer, Atlanta Journal Constitution, St. Louis Post-Dispatch, Palm Beach Post, Dailymotion and Blinkx.

"We have had such great success with CineSport that CineStars seemed like a natural extension and that's proved to be the case," Said Yoni Greenbaum, Vice President, Product Development, Philly.com. "Users of our entertainment section have responded immediately, and we are seeing tremendous engagement, great feedback, and a strong incremental revenue stream right from the start."

"CineSport has knocked it out of the park for us with their sports vertical so we're thrilled to be partnering with them on CineStars," added Mike Lupo, Senior Director/Digital Products, AJC.com.

"Our goal with CineStars is to deliver the most compelling national and local entertainment programming on a platform that easily integrates into a site's editorial and tech infrastructure," said CineSport CEO Gregg Winik. "In addition, our history of monetizing online video makes CineStars a must have product."

CineSport is the number one online sports programming service providing highlights, news, features and production services to more than 60 blue chip web sites; including the New York Post, Los Angeles Times, Chicago Tribune, Boston Globe, The Philadelphia Inquirer and Atlanta Journal Constitution. The company's sports content includes local and national league-licensed sports highlights, features, and in-depth local sports reports produced in association with its media partners. CineSport provides sites with an end-to-end video programming, production, hosting and advertising sales platform. CineSport's national footprint currently places it at #3 in the comScore Video Metrix sports category with over 9 million unique users. For more information about CineSport LLC, go to cinesport.com.

CineSport LLC
Media:
Seth Sylvan, 516-322-0614
ssylvan@optonline.net
or
To publish CineStars on your site contact:
Sil Scaglione, 201-641-4000
sscaglione@cinesport.com