Published: February 28, 2011
How to Build A Better Online Newsroom, the Future of Mobile Marketing and SEO for your Press Release to be Featured in FREE Webinars
NEW YORK - (BUSINESS WIRE) - Business Wire's FREE educational webinar series continues in March with
sessions on the future of mobile marketing and how to build better
online newsrooms.
Ibrey Woodall, Vice President of Web Communications Services, Business Wire, Florida (Photo: Business Wire)
On March 3, The Future of Mobile Marketing will be explored by Christina
"CK" Kerley, of Rutgers University. On March 23, a session
on how to build a better online newsroom will be hosted by Business
Wire's VP of Web Communications Services Ibrey Woodall. A foremost
expert in online
newsrooms, Woodall has been involved in the launch of newsrooms for
CIGNA, Disneyland Resorts, PRSA, Prudential Financial, Staples and more.
"We'll delve behind the scenes, discussing what should be reviewed prior
to building an online newsroom," says Woodall, an active industry
speaker and writer. "Whether you're creating a new online newsroom or
updating an existing one, there are important considerations--from how
to manage your content to choosing your newsroom URL."
The webinars are part of the free educational series launched by
Business Wire in 2007, which has enlightened thousands of professional
communicators and garnered three awards
from the Society for New Communications Research.
Details and registration for upcoming webinars follow.
Where is mobile marketing going in 2011 and beyond? How it affects
professional communicators as well as what you need to know to stay
ahead of the curve will be addressed in this lively discussion.
Join us for this tutorial on how to build a better online newsroom.
You'll learn to organize, supply and navigate content, balance interest
and utility, tap into social media, and much more.
In this webinar, we'll share insights on applying modern Search Engine
Optimization (SEO) to your Press Release using proven techniques, tips,
and tools.
More resources are available at the Business Wire webinar archive,
or at All
Things Press Release.
Press
Releases and Twitter: What to Expect When You Tweet Your Press Release
XBRL
Factor: EXtensible
Business Reporting Language is here
Etiquette
for the Digital Age
Beginner's
Guide to Search Engine Optimization for Your Press Release
About Business Wire
Business Wire, a Berkshire
Hathaway company, celebrates its 50th anniversary in 2011
as the global leader in press
release distribution and regulatory
disclosure. Public relations and investor relations professionals
rely on Business Wire for both broad-based and targeted market reach. A
recognized disclosure service in the United States, Canada and a dozen
European countries, Business Wire handles XBRL tagging, document
formatting and regulatory filing into EDGAR, SEDAR and other systems.
Business Wire provides online newsroom hosting and integration services
as well as search engine optimization, mobile distribution and detailed
measurement on every press release. Its patented NX delivery platform
provides simultaneous full-text posting of Business Wire content to news
systems and websites in virtually any country or language. With 31
bureaus worldwide, Business Wire offers local service and global reach.
Learn more at BusinessWire.com
and the BusinessWired
blog; follow updates on Twitter: @businesswire
or on Facebook.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6627333&lang=en
Business Wire
Monika Maeckle, Vice President New Media
+1
512-476-1000
Monika.Maeckle@businesswire.com
www.businesswire.com
Blog:
http://blog.businesswire.com
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