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MINDBODY Launches New Social Media Player Dedicated to Yoga

SAN LUIS OBISPO, Calif., Feb. 9, 2011 /PRNewswire/ -- Since its inception in 2001, MINDBODY has consistently broken new ground by offering its clients the latest online tools to help them succeed. The company's latest device, a social media player called the MINDBODY YogaScene, goes beyond traditional online tools by providing free content to yoga fans via their social networks.

The new YogaScene media player (http://www.facebook.com/mindbodyfinder) was released by MINDBODY in collaboration with yoga and spiritual masters Shiva Rea, Ram Dass and Krishna Das. The player allows users to watch videos, listen to music and interviews, shop for yoga products and find yoga classes - all in one place. Users can share this free content by clicking the "share" button at the top of the player and indicating on which social media platforms they'd like to share, bookmark or email the player.

MINDBODY clients who offer yoga classes will reach practitioners in a whole new way through the YogaScene's "Class" section, where users can find yoga classes in their area, no matter their location. Users can also download this feature as a mobile app to their smartphones through the YogaScene's "Cool Stuff" section. Businesses not already listed can easily add their locations for free by going to http://www.mindbodydot.com.

In addition to this yoga class finder, the MINDBODY YogaScene offers free content including music from Krishna Das, streaming videos from Ram Dass and Shiva Rea, interviews from Ram Dass and links to yoga products from partners like Manduka and be present. For more information on MINDBODY's partners, Shiva Rea, Ram Dass and Krishna Das, visit: http://www.mindbodyonline.com/yogascenepartners.

"We are so excited about the MINDBODY YogaScene player and our partnership with industry icons like Shiva Rea, Ram Dass and Krishna Das," stated MINDBODY Co-Founder and CEO Rick Stollmeyer. "We are passionate about our clients' success and are always on the lookout for how best to provide them with innovative yet affordable tools to help their studios thrive well into the future."

"The MINDBODY YogaScene is just the latest way we have embodied our mission to leverage technology to improve the health and wellness of the world," said Stollmeyer. "By connecting more practitioners with these yoga leaders, and by offering simple ways for people to remain active while on the go, we continue to help improve the health of yoga fans the world over."

Due in large part to MINDBODY's commitment to the continual improvement and evolution of its software and services, the company has enjoyed consistent growth over the years with a client base that increases by approximately 70% each year - reaching over 11,000 clients in over 60 countries by the end of 2010 - making it one of the fastest growing software providers in the United States.

    Contact:

    Jill Wolfe
    805-476-2765
    jill.wolfe@mindbodyonline.com

This press release was issued through eReleases(R). For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE MINDBODY, Inc.