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Aston Martin to Standardize Its Global Sports Car Development with Siemens PLM Software

Courtesy of Aston Martin (Photo: Business Wire)

The growing sophistication of design and development has forced numerous automotive original equipment manufacturers (OEMs) to evaluate the systems currently in place to ensure they are using best-in-class technology. Aston Martin began its extensive and ongoing competitive PLM technology evaluation two years ago. The decision to migrate from its current technology to NX and Teamcenter is critical to its mission of continuing to produce some of the world's greatest sports cars.

"The automobile industry is undergoing enormous transformation both in terms of technology and business operations. The increasing complexity of vehicles and changing economic conditions are forcing automakers to re-evaluate their existing PLM applications to align with the best available in the market," said Sanjeev Pal, PLM analyst at IDC Corp.

"Luxury automotive manufacturers like Aston Martin must make their product decisions earlier and more efficiently in today's marketplace. We are pleased that our technology has been selected for the advanced product planning through detailed engineering processes which are critical to increased productivity," said Chuck Grindstaff, president and chief technology officer, Siemens PLM Software. "It's truly a must for OEMs to be able to manage increased sophistication across all systems in a car to ensure quality while reducing time to market."

Aston Martin's decision to adopt Siemens PLM Software's technology as the corporate-wide PLM standard highlights the importance of an open PLM environment to enhance innovation and manage increased sophistication. It also demonstrates the scalability of Siemens PLM Software solutions to match the diverse deployment requirements of the full spectrum of automotive OEMs.

Siemens PLM Software's Automotive Leadership

Siemens PLM Software is the leading supplier to automotive OEMs in all areas of product development and manufacturing where PLM software is applicable. Siemens PLM Software's industry-leading technology is used by automakers and suppliers to collaborate, plan, design and validate the development and manufacturing of vehicles. The solutions satisfy the critical needs of leading automakers for managed collaboration across complex engineering functions and throughout the extended supply chain. By breaking down barriers between engineering functions and all other disciplines associated with the product lifecycle, and by providing real-time access to design, analysis and simulation, Siemens PLM Software has enabled efficiencies and key innovations throughout the industry.

About Siemens PLM Software

Siemens PLM Software, a business unit of the Siemens Industry Automation Division, is a leading global provider of product lifecycle management (PLM) software and services with 6.7 million licensed seats and more than 69,500 customers worldwide. Headquartered in Plano, Texas, Siemens PLM Software works collaboratively with companies to deliver open solutions that help them turn more ideas into successful products. For more information on Siemens PLM Software products and services, visit www.siemens.com/plm.

About Siemens Industry Automation Division

Siemens Industry Automation Division (Nuremberg, Germany) is a worldwide leader in the fields of automation systems, industrial controls and industrial software. Its portfolio ranges from standard products for the manufacturing and process industries to solutions for whole industrial sectors that encompass the automation of entire automobile production facilities and chemical plants. As a leading software supplier, Industry Automation optimizes the entire value added chain of manufacturers - from product design and development to production, sales and a wide range of maintenance services. With around 33,000 employees worldwide (September 30), Siemens Industry Automation achieved sales of €6.2 billion in fiscal year 2010. www.siemens.de/industryautomation.

Note: Siemens and the Siemens logo are registered trademarks of Siemens AG. NX and Teamcenter are trademarks or registered trademarks of Siemens Product Lifecycle Management Software Inc. or its subsidiaries in the United States and in other countries. All other trademarks, registered trademarks or service marks belong to their respective holders.

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Siemens PLM Software
Claudia Lanzinger, 49 (0)160 90 450 431
claudia.lanzinger@siemens.com