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Pinkberry Makes Hearts Swirl This Valentine's Day

Hand-Delivered Frozen Yogurt Will Surprise and Delight

Pinkberry, the original tart frozen yogurt brand, introduces the Pinkberry Swirly Gram, a unique Valentine's Day treat that can be delivered to loved ones nationwide. Simply call or visit a local Pinkberry store or go online to www.pinkberry.com/swirlygram to order a Pinkberry Swirly Gram.

"Pinkberry is a very social brand and has always been about connecting with friends, family and those you love," said Ron Graves, CEO, Pinkberry. "Pinkberry and Valentine's Day go hand in hand."

Swirly Grams are Pinkberry frozen yogurt or Pinkberry gift cards wrapped in special Valentine's packaging with heart-shaped balloons and a hand-written note.

Customers can choose from the following packages:

• "Cupid's Swirl" -- One medium Pinkberry frozen yogurt with toppings for $10.
  
  
• "Take Me Home" -- Five servings of Pinkberry packed in a 25 oz. Take Home container with toppings on the side for $20.
  
  
• "Swirly Spree" -- One Pinkberry gift card for any dollar amount you choose (plus an additional $2 delivery and packaging fee).
  
  

Pinkberry Swirly Gram frozen yogurt packages are offered in three flavors: Pinkberry Original, Chocolate, or Blood Orange, each with specially selected Valentine's toppings.

Customers who wish to send a Pinkberry Swirly Gram to loved ones in another city can go online to order the "Swirly Spree" gift card package. See website for complete package and delivery details.

Swirly Grams can be ordered in-store from Jan. 28 to Feb. 10, 2011. Delivery starts on Friday, Feb. 11, 2011 and will run through Valentine's Day. Online Pinkberry Swirly Gram gift card packages can be ordered online from Jan. 28 to Feb. 9, 2011 in order to be shipped and delivered by Valentine's Day.

About Pinkberry
Pinkberry reinvented the frozen yogurt category when it launched in West Hollywood, CA, in January 2005. Today with more than 100 stores worldwide, it is the most talked about, best tasting, premium frozen yogurt, made with high-quality fresh ingredients. From store design to exceptional customer service to irresistible flavors and toppings, Pinkberry provides a social experience that indulges the senses. Pinkberry's distinctive flavors are expertly crafted to complement its daily fresh-cut fruit and premium toppings that offer an irresistibly tangy, incomparably clean and refreshing taste. Pinkberry is certified by the National Yogurt Association and carries the Live & Active Cultures Seal. Get a taste of Swirly Goodness by visiting Pinkberry's Website, Facebook or Twitter page.