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GE's Grid IQ Experience Center Grand Opening Solidifies Atlanta as a Leading Source for Sustainable Energy Innovation

"As a source for energy education and innovation, the Experience Center will have a positive impact on the city and our state for years to come," said Governor Nathan Deal. "Grid IQ Experience Center supports our state's economic growth and helps characterize Atlanta as a global leader in the energy sector."

The Grid IQ Experience Center features an iPad-guided tour to help visitors understand smart grid solutions and their potential to change how power is generated, delivered and consumed. Visitors will learn why and how GE technologies empower consumers to make smarter decisions about energy consumption, like charging an electric vehicle during off-peak times. The Experience Center also features in-depth technical demonstrations to help educate utility engineers about GE's proven energy solutions for increasing efficiency and reliability.

"Global electricity demand is expected to increase 75 percent by 2030*," said Bob Gilligan, vice president-digital energy for GE Energy Services. "We must take action to modernize the grid to meet our growing capacity, environmental and security needs. Our new Grid IQ Experience Center will position Atlanta as a leader in driving change through the power of education-showcasing how utilities, regulators and consumers can enact measures simultaneously to achieve a greater degree of energy efficiency."

Along with the Grid IQ Experience Center, the Smart Grid Center of Excellence includes a world-class smart grid innovation laboratory. GE's collaboration with the Georgia Institute of Technology (Georgia Tech), one of the nation's top research universities, is aiding in developing the laboratory. Through their involvement, Georgia Tech students will be able to develop and test new smart grid technologies to improve the efficiency, reliability and environmental impact of energy delivery and use-including the integration of more renewable energy sources like wind and solar.

The Smart Grid Center of Excellence was made possible through a public-private partnership consisting of Georgia government, energy industries and academia.

About GE

GE (NYSE: GE) is a diversified infrastructure, finance and media company taking on the world's toughest challenges. From aircraft engines and power generation to financial services, health care solutions and television programming, GE operates in more than 100 countries and employs about 300,000 people worldwide. For more information, visit the company's website at www.ge.com.

GE serves the energy sector by developing and deploying technology that helps make efficient use of natural resources. With nearly 85,000 global employees and 2009 revenues of $40 billion, GE Energy www.ge.com/energy is one of the world's leading suppliers of power generation and energy delivery technologies. The businesses that comprise GE Energy-GE Power & Water, GE Energy Services and GE Oil & Gas-work together to provide integrated product and service solutions in all areas of the energy industry including coal, oil, natural gas and nuclear energy; renewable resources such as water, wind, solar and biogas; and other alternative fuels.

*Source: International Energy Agency 2010

GE Energy Services
Britton Cronin, 972-715-8503
britton.cronin@ge.com