Published: January 14, 2011
Hillshire Farm Calls Upon Americans to Vote for Their "Most Wanted Sandwich"
DOWNERS GROVE, Ill. - (BUSINESS WIRE) - When it comes to preparing meals, Hillshire Farm is giving moms
everywhere fresh ideas for creating great tasting sandwiches that will
leave their families begging for more with the launch of its "Most
Wanted Sandwich" competition. Serving up 15 unique sandwich recipes that
highlight the innovative and endless ways moms across America are using Hillshire
Farm lunchmeat to make a better everyday for their families,
consumers can now sign on to www.gomeat.com
and cast their vote for America's "Most Wanted Sandwich" and also
receive $2 in Hillshire Farm coupons1.
Hillshire Farm selected 15 highly influential bloggers, known as
the Hillshire Farm "Fresh 15," who share the same passion for
serving their families quality products that are flavorful and allow her
to add her own personal touches to the meals she makes. These top
bloggers, who are also multi-tasking moms, were charged with creating a
delicious sandwich - drawing upon the local flavors of their hometown
for inspiration - incorporating premium quality and great tasting Hillshire
Farm lunchmeat to create the ultimate sandwich that takes lunch from
the ordinary to extraordinary.
"As kids are returning to school and moms look to liven up lunch, we're
excited to inspire her with these great recipes created by the Hillshire
Farm 'Fresh 15' for the America's 'Most Wanted Sandwich'
competition," said Tim Roush, vice president lunch and dinner, Sara Lee
North American Retail. "These women share the same passion for serving
their families high quality, fresh tasting lunchmeat that Hillshire
Farm is known for, and have brought their creativity to mealtime
with sandwiches that not only reflect the local flavors of their
hometowns but that have been taste-tested and approved by their
families. I look forward to seeing which sandwich America names 'Most
Wanted Sandwich' because they're all winners in my book."
Visit www.gomeat.com
to view all the "Most Wanted Sandwich" contenders, where upon casting a
vote consumers will receive $2 in Hillshire Farm coupons2.
Consumers can begin voting for their favorite sandwich recipe on January
14, 2011 and can continue voting once a day until the contest closes on
March 20, 2011. The "Fresh 15" member whose recipe receives the winning
title of "Most Wanted Sandwich" will receive a cash prize of $5,000 and
a $5,000 donation made by Hillshire Farm to the charity of the
winner's choice.
The 15 sandwiches competing for the Hillshire Farm "Most Wanted
Sandwich" title can all be found at www.gomeat.com:
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"The Historic Virginia Stacker" - HowtoHaveitAll.Net
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Hillshire Farm Deli Select Hearty Slices
Virginia Baked Ham, Swiss cheese, mustard, mayonnaise,
Worcestershire sauce
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"The Italian Job" - MarriedMySugarDaddy.com
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Hillshire Farm Deli Select Ultra Thin
Lower Sodium Oven Roasted Turkey Breast, smoked Gouda, prosciutto,
caramelized onions
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"The Steel City" – CraftyMamaof4.com
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Hillshire Farm Deli Select Ultra
Thin Roast Beef, bacon, cheddar cheese, cole slaw, potato chips
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"The Sunshine Pocket" - TheDirtyTshirt.com
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Hillshire Farm Deli Select Ultra Thin
Lower Sodium Oven Roasted Turkey Breast, spinach, mandarin
oranges, vinaigrette dressing
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"Sweet & Tangy Texas BBQ" - SimplyBeingMommy.com
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Hillshire Farm Deli Select Hearty
Slices Oven Roasted Turkey Breast, Texas Toast, honey BBQ Sauce,
onion, pickles
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"Texas Fiesta Roll Up" - MyDFWMommy.com
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Hillshire Farm Deli Select Ultra
Thin Lower Sodium Smoked Ham, cream cheese spread, tortilla chip
shreds, diced tomato, Colby Jack cheese
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"The Apple Champ" - MomStart.com
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Hillshire Farm Deli Select Hearty Slices
Honey Ham, apples, cheddar cheese, honey mustard
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"Winter Wonderland" - Ladyandtheblog.com
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Hillshire Farm Deli Select Ultra
Thin Lower Sodium Oven Roasted Turkey Breast, cranberry sauce,
apples, cream cheese
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"BLT2" - BeautyandBedlam.com
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Hillshire Farm Deli Select Mesquite
Smoked Turkey Breast, bacon, roasted red pepper, tomato, cheddar
cheese, Italian dressing
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"The Northwest Tailgater" - YourHomeBasedMom.com
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Hillshire Farm Deli Select Ultra Thin
Roast Beef, pesto mayonnaise, honey dijon mustard, cheddar cheese,
spinach, roasted red pepper
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"The Rockin' Mile High" - ThisMamaCooks.com
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Hillshire Farm Deli Select Ultra Thin
Roast Beef, goat cheese, fire sauce
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"The Zesty Texan" – FabFindFoodie.com
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Hillshire Farm Deli Select Ultra Thin
Rotisserie Seasoned Chicken Breast, red onion, tomato, pepperjack
cheese, avocado cream
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"The Beehive" - MomItForward.com
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Hillshire Farm Deli Select Ultra
Thin Oven Roasted Turkey Breast, cranberry jalapeno chutney,
apple, cheddar cheese, poppy seed dressing, walnuts
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"Windy City Winter Warmer" - ChefDruck.com
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Hillshire Farm Deli Select Ultra Thin
Honey Ham, roasted butternut squash, blue cheese
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"The Hoosier" - 4tunate.net
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Hillshire Farm Deli Select Ultra Thin
Oven Roasted Turkey Breast, bacon, cucumber, avocado ranch dressing
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In addition to the unique regional flare in each sandwich, the "Fresh
15" sandwiches showcase the extensive line of premium quality Hillshire
Farm lunchmeat including two new additions to its Deli Select
Ultra Thin Lower Sodium offerings - Hillshire Farm Deli Select
Ultra Thin Lower Sodium Honey Turkey and Hillshire Farm Deli
Select Ultra Thin Lower Sodium Smoked Ham, both available nationally
in February. Hillshire Farm Deli Select Ultra Thin Lower
Sodium lunchmeat, currently available in Oven Roasted Turkey Breast and
Honey Ham, contains 25 percent less sodium than USDA data for turkey and
ham and features the American Heart Association's heart-check
mark.
About Hillshire Farm
Hillshire Farm has been providing quality meat products since
1934. Our products are versatile, easy to use and are available in
convenient stay-fresh packaging in a variety of cuts, sizes and flavors.
The Hillshire Farm portfolio of quality meats includes: Hillshire
Farm Deli Select lunchmeats. Visit www.gomeat.com
for additional information.
About Sara Lee Corporation
Each and every day, Sara Lee (NYSE: SLE) delights millions of consumers
and customers around the world. The company has one of the world's
best-loved and leading portfolios with its innovative and trusted food
and beverage brands, including Ball Park, Douwe Egberts, Hillshire
Farm, Jimmy Dean, Sara Lee and Senseo.
Collectively, our brands generate nearly $11 billion in annual net
sales. Sara Lee has approximately 33,000 employees in its continuing
operations worldwide. Please visit www.saralee.com
for the latest news and in-depth information about Sara Lee and its
brands.
1 Limit two pairs of $1 coupons per person, email address
and/or household
2 Limit two pairs of $1 coupons per
person, email address and/or household
Sara Lee
Sara Matheu, +1-630-598-8722
or
MWW Group
Lindsey
Winkler, +1-201-964-2374
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