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Fiskars wins eight GOOD DESIGN 2010 Awards for extraordinary design excellence

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MADISON, Wis. - (BUSINESS WIRE) - Fiskars is proud to announce that eight of its latest innovations across the company's home, garden, school and craft categories were awarded the prestigious GOOD DESIGN 2010 Award, marking Fiskars' 16th GOOD DESIGN Award. The award emphasizes quality design of the highest form, function, and aesthetic.

The GOOD DESIGN Award is conferred annually by The Chicago Athenaeum: Museum of Architecture and Design together with The European Centre for Architecture Art Design and Urban Studies. The Museum received a record number of entries in 2010 from corporations in over 48 countries.

The following Fiskars products were named some of the most innovative and cutting-edge product designs for 2010 produced around the world.

"It's an honor to be recognized among the world's most prominent designers and manufacturers with this prestigious design award," said Fiskars President Paul Tonnesen. "Fiskars is very proud of its long tradition and heritage for design that stretches back over three centuries. We embrace that rich design history every day through our continued commitment to creating well-designed, long-lasting products."

Fiskars products are renowned for their functionality, ease of use and design and have been recognized worldwide with numerous design accolades, including: red dot design awards, iF design awards, Fennia Prize - Good design grows global, International Design Awards (IDA), and GOOD DESIGN Awards.

All winning designs for GOOD DESIGN 2010 will be posted on the Museum's website at www.chi-athenaeum.org. All products and graphics will be exhibited at The Chicago Athenaeum in the GOOD DESIGN show for 2010 in Chicago in June 2011.

Now in its 60th year, GOOD DESIGN remains the oldest and the most prestigious Awards Program organized worldwide. Submissions to the program are judged by a jury of distinguished design professionals and leading industry specialists and design press on criteria established in the original 1950 program for the highest aesthetic in terms of innovative design, new technologies, form, materials, construction, concept, function, and utility. GOOD DESIGN is an international symbol of a company's firm commitment to innovation and superior design embodiment.

ABOUT FISKARS

Fiskars, the World's #1 Scissors Brand , is a leading global supplier of consumer products for the home, garden and outdoors. The world famous orange-handled scissors are a registered trademark of Fiskars Corporation. The group has a strong portfolio of trusted international brands including: Iittala, Gerber, Silva, and Buster. Founded in 1649, Fiskars has over 360 years of product quality excellence and is Finland's oldest company. Please visit www.fiskars.com for more information.

Fiskars
Janelle Schwartz
608-294-4643
janelle.schwartz@fiskars.com



 
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