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Pink Friday Fundraiser Starts Noon on Black Friday

In collaboration with Universal Music, Cash Money Records and Young Money Entertainment, Systemax is proud to announce the support of recording artist Nicki Minaj. Tune in to the 4^th Annual Pink Friday "Live!" webcast to see Nicki Minaj's video of her hit single "Right Through Me" from her debut album which was released on November 22, 2010, and a Skype interview with Nicki during the webcast.

"I fully support the efforts of Pink Friday and their goal of raising funds to support Susan G. Komen for the Cure and their charge to bring an end to breast cancer. I am pleased to be associated with the PINK FRIDAY initiatives and to raise awareness amongst fellow African-American women, who are often the hardest hit by breast cancer."

Customers can get involved in the following ways:

• Watch "Pink Friday Live!" at Noon EST at http://www.PinkFriday.org through 8PM EST.
• Make donations directly on the TigerDirect.com or CompUSA.com website.
• Make donations at TigerDirect and CompUSA retail stores.

The 8-hour Webcast will feature breast cancer survivor interviews, informational videos and the sale of products at 50 percent off, with 100 percent of the monies received to be donated to Komen. The products go "live" at different times during the Webcast and are sold to the first people who call in. The online products being offered at 50 percent off will not be available in stores, but in celebration of Pink Friday, all of CompUSA and TigerDirect's 35 US retail locations throughout the country and in Puerto Rico will go "pink" with decor, newspaper ads and more.

Some of the items which are scheduled for the show include Samsung 55" LED 3D TVs as well as televisions by Mitsubishi, Sony, LG and Panasonic; Sony laptops; Brother, Epson, and HP printers; Hard Drives; Processors; Video Cards and several custom-built gaming PCs valued at $3000.

In 2010, an estimated 207,090 new cases of invasive breast cancer are expected to be diagnosed in women in the U.S., along with 54,010 new cases of non-invasive (in situ) breast cancer, according to the American Cancer Society. Susan G. Komen for the Cure, the global leader in funding breast cancer research, has invested more than $1.5 billion in research and community health programs with $540 million of it directly dedicated to research.

For more information on Pink Friday, please visit www.pinkfriday.org.

About TigerDirect

TigerDirect (http://www.tigerdirect.com) serves the needs of both personal and business computer users, selling consumer electronics, computers, digital media technology and peripherals via retail stores, catalog and Internet channels. TigerDirect is a subsidiary of Systemax Inc. (NYSE: SYX).

About CompUSA

The CompUSA companies (www.compusa.com) serve the needs of both personal and business computer users, selling consumer electronics, computers, digital media technology and peripherals via retail stores, catalogs and Internet channels. The CompUSA companies are subsidiaries of Systemax Inc. (NYSE: SYX).

About Systemax Inc.

Systemax Inc. (http://www.systemax.com), a Fortune 1000 company, sells personal computers, computer components and supplies, consumer electronics and industrial products through a system of branded e-Commerce web sites, retail stores, relationship marketers and direct mail catalogs in North America and Europe. The primary brands are TigerDirect, CompUSA, Circuit City, MISCO, WStore and Global Industrial.

About Susan G. Komen for the Cure

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, which is now the world's largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with more than $1.5 billion invested to date. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.

For Systemax Inc.
Tilson Communications
Britt Monroe, 561-998-1995
bmonroe@tilsonpr.com