Published: November 10, 2010
The Rodale Institute Names Mark Smallwood Executive Director
KUTZTOWN, Pa. - (BUSINESS WIRE) - The Rodale Institute, a non-profit organization dedicated to pioneering
organic farming through research and outreach, today announced the
appointment of Mark Smallwood as Executive Director. Previously,
Smallwood served as the Mid-Atlantic Green Mission Specialist and Local
Forager for Whole Foods where he was a 2010 National Award Winner being
named the "Best Whole Foods Market Spokesperson." And, as a former
organic farmer, he is uniquely suited to understand and lead the Rodale
Institute.
"On behalf of the Rodale Institute, I am delighted to welcome Mark to
our team and am looking forward to working with him closely to
strengthen the Rodale Institute and spread the word about organic," says
Maria Rodale, co-chair at the Rodale Institute. "Mark's experience in
the organic and sustainability landscape is the perfect match for the
Institute as we move forward with our mission of improving the health of
the people and the planet."
Since being founded in 1947 by J.I. Rodale, the Rodale Institute has
been committed to groundbreaking research in organic agriculture,
advocating for policies that support farmers, and educating people about
how organic is the safest, healthiest option for people and the planet.
The Institute is home to the Farming Systems Trial, the longest-running
side-by-side U.S. study comparing chemical agriculture with organic
methods. Consistent results from the study have shown that organic
yields match those of conventional farming and surpass them especially
in years of environmental distress. New areas of study include rates of
carbon sequestration in chemical versus organic plots and new techniques
for weed suppression.
Mr. Smallwood's professional experience has been dedicated to
environmental sustainability, efficiency and conservation. In his
previous posts he designed and implemented the Green Mission
Environmental Best Practices at Whole Foods where he employed a
region-wide composting and recycling initiative resulting in an 80%
diversion of waste from landfills, launched energy saving programs and
was chosen as a messenger for Al Gore's Climate Project presenting to
over 15,000 people on the effects of Global Warming.
In his new role as Executive Director, Mr. Smallwood will be responsible
for leading the Rodale Institute into a new era of cutting edge research
and outreach, while developing the farm into a living demonstration of
organic, regenerative farming and living practices.
Mr. Smallwood succeeds Timothy J. LaSalle and interim CEO Rosalba
Messina.
ABOUT RODALE INSTITUTE
Through Organic leadership we improve the health and well being of
people and the planet. Rodale Institute is a 501(c)(3) nonprofit
dedicated to pioneering organic farming through research and outreach.
For over sixty-years, we've been researching the best practices of
organic agriculture and sharing our findings with farmers and scientists
throughout the world, advocating for policies that support farmers, and
educating consumers about how going organic is the healthiest options
for people and the planet.
Rodale Institute
Maya Rodale, 610-683-1483
maya.rodale@rodaleinst.org
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