NEWS

WIRES

OTHER

iWatt Signs Component Distributors as North American Distributor

Joining iWatt's salesforce are 17 of CDI's field sales and technical support personnel. Training occurred on August 9 and joint customer visits followed.

iWatt's AC-DC power management devices are currently the industry's only ICs that use digital algorithms to replace traditional analog control. John Williammee, president of CDI, explained how iWatt's unique digital power control technology benefits industrial and consumer device manufacturers. "When used in a power supply for light-emitting diode (LED) lighting, LED-backlit LCD televisions, motor controls, adapters, chargers, and other devices, the technology can reduce the size and cost of devices, and the amount of energy they consume."

Williammee went on to explain that in LED solid state lighting applications, iWatt's digital control technology delivers some specific benefits, such as dimmer compatibility and dual-stage control for flicker-free dimmable lamps.

iWatt's president and CEO, Ron Edgerton, expects the partnership with CDI to expand iWatt's market share in low-power AC-DC applications. "CDI's experienced AC-DC sales team is a great match for our product line," said Edgerton. "With a broad base of North American OEM customers in iWatt's target markets, CDI will help us achieve design wins in the Smart Grid, LED lighting, industrial motor control, and other key markets."

About CDI

CDI is a North American distributor focused on providing solutions to customers. CDI provides world-class service which creates increased efficiencies, product demand, and the ability to capture new opportunities for its customers and partners. The company's product and market knowledge, coupled with its ability to share information, makes it unique in the industry. The company's headquarters are located in Denver, CO with additional offices throughout the US, Mexico and Canada. For more information, visit www.cdiweb.com or call (800) 777-7334.

About iWatt, Inc.

iWatt, Inc. is a power control IC company that designs, develops, and markets semiconductor products for the communication and consumer market segments. The company's patented digital control expertise raises the bar in power supply price/performance metrics. iWatt is currently working with market leaders in the telecom, networking, flat panel display, and consumer electronics markets to develop high-density, high-value AC-DC, and DC-DC power supplies. iWatt is backed by VantagePoint Venture Partners and Sigma Partners, two leading CleanTech investors, and Horizon Ventures. The Company's Silicon Valley headquarters is located in Los Gatos, CA with additional offices in Taipei, Taiwan; Seoul, Korea; Tokyo, Japan; Shenzhen, China; and Hong Kong. For more information, visit www.iwatt.com or call (408) 374-4200.

iWatt, Inc.
Sal Sestito, 408-628-6510
media@iwatt.com
or
Moody & Associates
Michelle Moody, 214-363-3460
michelle@moodypr.com