Published: August 25, 2010
Brahmin Designs Official Fashion's Night Out Tote
FAIRHAVEN, Mass. - (BUSINESS WIRE) - Brahmin,
the luxury New England handbag company, celebrates Fashion's Night Out
(FNO) with a limited-edition tote created exclusively for the event on
September 10, 2010. Brahmin worked with Vogue to design the
official FNO canvas tote bag that will be sold at participating FNO
retailers with a portion of proceeds to benefit the NYC AIDS Fund.
"Fashion's Night Out is a truly amazing initiative and something that we
are thrilled to be a part of," said Jim Bunn, Chief Marketing Officer
for Brahmin. "We've worked with Vogue and Vogue Studio, our
creative agency, on several initiatives over the last couple of years,
so we are very excited to partner with Vogue again to support
Fashion's Night Out."
The limited edition Brahmin FNO tote will be sold for $45 at Brahmin
retail locations, online at Brahmin.com, and at participating FNO
retailers including Henri Bendel, Bergdorf Goodman, BergdorfGoodman.com,
Bloomingdales, Bloomingdales.com, Lord & Taylor, Macy's,
NiemanMarcus.com, Nordstrom, and Saks 5th Avenue beginning on
August 30 until supplies last. Five dollars from the sale of each bag
will be donated to the NYC AIDS Fund.
About Brahmin
Brahmin
is a family-owned handbag company with design, operations, and
manufacturing headquarters in Fairhaven, Massachusetts. Brahmin was the
entrepreneurial dream of Joan and Bill Martin who started the company in
1982. The name Brahmin was used in Boston in the 1800s to describe a
cultured person from an established upper-class family, and was chosen
by the Martin family because they aspired to create a handbag to meet
even the most discerning taste of a Brahmin. The Martin family members
remain involved with the brand and are committed to designing and
creating handbags that redefine timeless style. Brahmin is teamed with
highly-trained and skilled crafts people in partnership with an
energetic, knowledgeable sales staff across the country. Brahmin
continues to produce classic, functional handbags that are of the
highest quality for today's women around the world.
About Fashion's Night Out (FNO)
Fashion's Night Out (FNO) is an unprecedented global initiative created
to celebrate fashion, restore consumer confidence, and boost the
industry's economy. In the United States, the program is a collaboration
between American Vogue, the Council of Fashion Designers of America, NYC
& Company, and the City of New York. On September 10, 2010, Fashion's
Night Out will return to New York City and launch in cities nationwide
to put the fun back in shopping, with designer appearances, live
windows, celebrity guests, and other special events. Around the world,
and led by fifteen international Vogue editions (Australia, Britain,
China, France, Germany, Greece, India, Italy, Japan, Korea, Portugal,
Russia, Spain, Taiwan, and Turkey), each country will celebrate
Fashion's Night Out on one night between Sept 7 and Sept 16, 2010.
Fashion's Night Out will be the subject of a one-hour special on CBS on
September 14, 2010. For more information visit www.fashionsnightout.com,
powered by QVC, or join us on Facebook and Twitter (www.twitter.com/fnonyc).
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6408113&lang=en

For Brahmin
Shawna Hassett, 401-278-4410
shassett@duffyshanley.com
Copyright © 2012, Business Wire, Inc., All rights reserved.
Copyright © 2012, NewsBlaze,
Daily News