Published: August 12, 2010
Wine Spectator Releases First Mobile App
NEW YORK - (BUSINESS WIRE) - Wine lovers on the go can now enjoy Wine Spectator's highly
researched, gold-standard vintage charts in the form of a free iPhone
application. Called VintageChart+, it is the first of an entire suite of
cross-platform Wine Spectator wine apps in development.
VintageChart+ gives consumers a simple and effective way to compare the
relative quality of wines from different regions and years, so that they
can make smarter decisions when faced with unfamiliar bottles. For
example, it can be incredibly valuable to know that 2004 was a more
highly rated year for Napa Valley Cabernets than 2003.
The app features 54 automatically updated vintage charts alongside a
host of additional innovations, including in-depth harvest reports,
Google Maps of wine regions and a selection of editorial content. Most
notably, VintageChart+ introduces WS360, a live news feed for wine
lovers that will be universal to all future Wine Spectator apps.
"Mobile represents an unparalleled opportunity to solidify and grow Wine
Spectator's status as the premier source for wine information," said
Marvin R. Shanken, Chairman of M. Shanken Communications, publisher of Wine
Spectator, "By porting Wine Spectator's best in-class content
into a mobile context we can better help wine consumers, whether they're
in a wine store, at a restaurant, or in their home cellars."
More information about VintageChart+, as well as a video demonstration
and free link to download, is available at the following URL:
http://apps.winespectator.com
For press inquiries please contact:
apps@winespectator.com
For screen shots of the app please visit:
http://apps.winespectator.com/screenshots.zip
About Wine Spectator
Wine Spectator is the most widely read wine magazine in the world
with 2.8 million readers (MRI). It is published 15 times per year and
offers an insider's view of the good life, including fine dining, wine,
travel and entertainment.
About M. Shanken Communications, Inc.
M. Shanken Communications, Inc. publishes consumer and trade magazines
including Wine Spectator, Cigar Aficionado, Food Arts,
Malt Advocate, Market Watch and Impact. The company
also stages events around the country, including Cigar Aficionado's
Big Smokes, the Wine Spectator's Wine Experiences and Grand Tours.

M. Shanken Communications, Inc.
Adam Ghahramani, 212-684-4224
aghahramani@mshanken.com
Copyright © 2012, Business Wire, Inc., All rights reserved.
Copyright © 2012, NewsBlaze,
Daily News