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Milberg LLP and Robbins Geller Announce the Proposed Settlement of a Securities Class Action Lawsuit on Behalf of Purchasers of the Common Stock of JAKKS Pacific, Inc. During the Time Period from December 3, 1999 Through and Including October 19, 2004

Summary Notice of Pendency of Class Action, Proposed Settlement and Settlement Hearing

TO: all persons ("Class" or "Class Members" ) who purchased shares of the common stock of JAKKS Pacific, Inc. ("JAKKS" ) during the time period from December 3, 1999 through and including October 19, 2004 (the "Class" ).

YOU ARE HEREBY NOTIFIED, pursuant to Rule 23 of the Federal Rules of Civil Procedure and an order of the United States District Court for the Southern District of New York, that a hearing will be held on October 19, 2010, at 10:00 a.m., before the Honorable Richard J. Sullivan, at the Daniel Patrick Moynihan U.S. Courthouse, 500 Pearl Street, New York, New York 10007, for the purpose of determining: (1) whether the proposed settlement of the claims asserted by Lead Plaintiffs in the captioned class action (the "Litigation" ) against Defendants JAKKS, Jack Friedman, Steven G. Berman and Joel M. Bennett (collectively, "Defendants" ) for the sum of $3,925,000 (the "Settlement Fund" ) in cash pursuant to the terms set forth in the Stipulation of Settlement dated November 2, 2009 (the "Stipulation" ) should be approved by the Court as fair, reasonable and adequate; (2) whether, thereafter, the Litigation should be dismissed with prejudice as set forth in the Stipulation; (3) whether the proposed Plan of Allocation is fair, reasonable and adequate and therefore should be approved; and (4) whether the application of Plaintiffs' Co-Lead Counsel for the payment of attorneys' fees and expenses incurred in connection with the Litigation should be approved.

If you purchased shares of JAKKS common stock during the period from December 3, 1999 through and including October 19, 2004, your rights may be affected by the settlement of the Litigation, which is described in the detailed Notice of Pendency of Class Action and Proposed Settlement, Motion for Attorneys' Fees and Settlement Fairness Hearing (the "Notice" ). The Notice also describes the proposed settlement and the steps Class Members must take to share in the proposed settlement, request exclusion from the Class, or object to the proposed settlement and any application for attorneys' fees and expenses. If you have not yet received copies of the Notice and the Proof of Claim and Release (the "Proof of Claim" ), you may obtain copies of these documents by contacting the Claims Administrator:

Inquiries, other than requests for the forms of Notice and Proof of Claim, may be made to Plaintiffs' Co-Lead Counsel:

If you are a Class Member, in order to share in the distribution of the Net Settlement Fund, you must submit a Proof of Claim postmarked no later than November 18, 2010, establishing that you are entitled to recovery. If you are a Class Member and do not submit a proper Proof of Claim, you will not share in the Settlement but you nevertheless will be bound by any judgment entered in the Litigation.

If you desire to be excluded from the Class, you must submit a request for exclusion postmarked by September 28, 2010, in the manner and form explained in the detailed Notice referred to above. All Class Members who have not requested exclusion from the Class will be bound by any judgment entered in the Litigation.

Any objection to the settlement must be mailed or delivered such that it is received by the Court and by counsel no later than September 28, 2010.

PLEASE DO NOT CONTACT THE COURT OR THE CLERK'S OFFICE REGARDING THIS NOTICE. If you have any questions about the settlement, you may contact Plaintiffs' Co-Lead Counsel at the addresses listed above.

By Order of The United States District Court for the Southern District of New York

Robbins Geller Rudman & Dowd LLP
Ellen Gusikoff Stewart, Esq., 619-231-1058
or
Milberg LLP
Matthew A. Kupillas, Esq., 212-594-5300