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Buy As You View Launches Major Recruitment Drive As Part of Ambitious Growth Plan

Household goods retailer and consumer finance provider, Buy As You View, is bucking the downturn trend with a major new recruitment drive as part of its plan to double the company size within five years.

Chief executive, Graham Clarke said:

"6m UK consumers are typically denied mainstream credit to purchase essential household items and we currently only reach around 100,000 of these with our affordable alternative credit and goods. As a responsible lender, with an annual turnover of GBP 65m, we have huge potential to further grow our business, expand our customer reach and create local job opportunities across the UK. To achieve this, we remain committed to investing in the right people, processes and technology."

Integral to this recruitment drive, which will create and fill 155 additional posts over the next 24 months, is the company's newly-launched dedicated jobs microsite www.bayv.co.uk/careers.

Marketing director, John Smith said:

"We've just invested GBP 60,000 in upgrading our website as part of our ongoing commitment to improve customer service. Improvements that have already tripled the amount of customers contacting us online. Our new online jobs microsite will further enhance our ability to attract and retain the right calibre people needed to service and grow our customer base."

Unlike other leading job sites in the market place, www.bayv.co.uk/careers is the first of its kind to provide a fully interactive experience for job seekers. In addition to full details of current vacancies and online application tools, candidates can also get a better feel for the company and personalities behind the brand with a range of video office tours and staff interviews.

BAYV is looking to recruit 48 new part-time customer account managers across the UK which is the first phase of a company expansion that will see 155 jobs being created in the next 24 months.

Notes to editors

Buy As You View (BAYV) is a retail and consumer finance company, selling a range of electrical goods and home furniture. It provides an easy weekly repayment scheme and credit facility for a personal, convenient and manageable way to finance and plan purchases. Products are bought on a hire-purchase weekly-payment basis with no deposit and no credit checks.

BAYV is a responsible lender and runs through a full evaluation of affordability with each customer.

It was established in 1972 in South Wales and in 1999 embarked upon a UK expansion programme. BAYV now operates in the North East, Yorkshire, the Midlands, the North West and Scotland employing 700 staff nationally and servicing 100,000 customers.

By offering quality branded products, first class maintenance and after-sales support, it has become a leading retailer of domestic electrical products.

BAYV strongly supports responsible lending and treating customers fairly to enable them to make purchases without creating additional financial problems. A significant number of BAYV's new customers are as a result of recommendations from its existing customer base (41%). This is seen as testament to the satisfaction that the products, payment method and service delivered to its customers. It is in the company's interest not to overburden its customers financially. BAYV wants its customers' experience of Buy As You View to be positive and for it to be 'the manageable way to buy things for their home'.

BAYV is a forward thinking customer-oriented company with ambitious plans to dominate the sector and become a significant player in the retail and consumer finance market in the UK through controlled profitable growth.