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Cosmic Black Proves Most Popular Colour for Sony Ericsson Vivaz(TM) Facebook Competition

Sony Ericsson has revealed that the most popular colour for the newly released Vivaz™ is "Cosmic Black". The results come in the wake of the latest Sony Ericsson competition, listed on the Sony Ericsson Facebook page.

Recent fan posts on the Facebook page have revealed that Cosmic Black is clearly the outright favourite colour for fans of the page. Users had the opportunity to vote between Cosmic Black, Moon Silver, Venus Ruby and Galaxy Blue and were encouraged to post their choices and comments on the page's updates over the weekend from Friday to Monday.

The recent competition allowed fans the chance to win a Sony Ericsson Vivaz™ by answering a question on the 'Win a Vivaz™" tab on the Facebook page; the winner will have the opportunity to choose the handset colour of their choice. Although the competition is only accessible through the Facebook page, fans can also keep up to date on the latest Sony Ericsson news and competitions through the Sony Ericsson Twitter page.

Ben Padley, Head of Digital and CRM for Sony Ericsson, said: "We're proud of the overwhelmingly positive response for this latest competition, allowing fans the opportunity to win a Sony Ericsson Vivaz™. We have been inundated with responses on the Facebook page, as fans are keen to get their hands on not only their favourite handset, but in their favourite colour too.

It's great to see such a substantial user response for one of our leading handsets, and we'll hope to see similar user activity on our other online community pages in the near future, such as the Sony Ericsson YouTube page."

Sony Ericsson creates innovative, sophisticated and inspirational phones and accessories, designed with each individual's fun and entertainment in mind. Sony Ericsson seeks to help each user see things differently, to be at the centre of countless everyday moments and make them extraordinary, and to create an inspiring friend for everyone so that they can find beauty in the unexpected.

For more information, please visit www.sonyericsson.com.