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ServisFirst Bancshares, Inc. Reports Record First Quarter 2010

First Quarter 2010 Highlights:

    --  First quarter record net income of $4,013,000, a 457% increase year/year
        and a 102% increase over fourth quarter 2009.
    --  Deposit growth of 20% year/ year
    --  18 consecutive quarters of profitability
    --  Completed the sale of $15 million mandatory convertible trust preferred
        securities, which was 100% oversubscribed

Thomas A. Broughton III, President and CEO, stated, "We are very pleased with our profitability in the first quarter, which we feel validates our business model as we approach the fifth anniversary of ServisFirst Bank." CFO Bud Foshee said, "These record results place us among the top performing banks in the Southeast, and we continue to see improvement in the economic climate in our four regions of Alabama. We will continue to focus on maintaining the strength of our balance sheet." Foshee added, "Due to our financial strength, we expect to continue to benefit from a 'flight to quality' by new clients."

ABOUT SERVISFIRST:

ServisFirst Bancshares, Inc. is a bank holding company based in Birmingham, Alabama. Through its subsidiary ServisFirst Bank, ServisFirst provides business and personal financial services through locations in Birmingham, Huntsville, Montgomery and Dothan, Alabama.

ServisFirst files periodic reports with the U.S. Securities and Exchange Commission (SEC). Copies of its filings may be obtained through the SEC's website at www.sec.gov or at www.servisfirstbancshares.com.

Statements in this press release that are not historical facts, including, but not limited to, statements concerning future operations, results or performance, are hereby identified as "forward-looking statements" for the purpose of the safe harbor provided by Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933. The words "believe," "expect," "anticipate," "project," "plan,", "intend," "will," "would," "might" and similar expressions often signify forward-looking statements. Such statements involve inherent risks and uncertainties. ServisFirst Bancshares, Inc. cautions that such forward-looking statements, wherever they occur in this press release or in other statements attributable to ServisFirst Bancshares, Inc., are necessarily estimates reflecting the judgment of ServisFirst Bancshares, Inc.'s senior management and involve a number of risks and uncertainties that could cause actual results to differ materially from those suggested by the forward-looking statements. Such forward-looking statements should, therefore, be considered in light of various factors that could affect the accuracy of such forward-looking statements, including: general economic conditions, especially in the credit markets and in the Southeast; the performance of the capital markets; changes in interest rates, yield curves and interest rate spread relationships; changes in accounting and tax principles, policies or guidelines; changes in legislation or regulatory requirements; changes in our loan portfolio and the deposit base, possible changes in laws and regulations and governmental monetary and fiscal policies, including, but not limited to, economic stimulus initiatives and so-called "bailout" initiatives; the cost and other effects of legal and administrative cases and similar contingencies; possible changes in the creditworthiness of customers and the possible impairment of the collectibility of loans and the value of collateral; the effect of natural disasters, such as hurricanes, in our geographic markets; and increased competition from both banks and non-bank financial institutions. The foregoing list of factors is not exhaustive. For discussion of these and other risks that may cause actual results to differ from expectations, please refer to "Risk Factors" in our most recent Annual Report on Form 10-K and our other SEC filings. If one or more of the factors affecting our forward-looking information and statements proves incorrect, then our actual results, performance or achievements could differ materially from those expressed in, or implied by, forward-looking information and statements contained herein. Accordingly, you should not place undue reliance on any forward-looking statements, which speak only as of the date made. ServisFirst Bancshares, Inc. assumes no obligation to update or revise any forward-looking statements that are made from time to time.

More information about ServisFirst Bancshares may be obtained over the internet at www.servisfirstbancshares.com or by calling (205) 949-0302.

                         SERVISFIRST BANCSHARES, INC.
                      CONSOLIDATED STATEMENTS OF INCOME
               (In thousands, except shares and per share data)

                                               Three Months Ended
                                                                    December
                                   March 31,        March 31,          31,
                                          2010            2009           2009
                                   (Unaudited)     (Unaudited)    (Unaudited)
    Total interest income              $18,502         $13,937        $17,190
    Total interest expense               3,596           4,891          4,320
                                         -----           -----          -----
      Net interest income before
       provision                        14,906           9,046         12,870
    Provision for loan losses            2,712           2,460          2,408
                                         -----           -----          -----
      Net interest income after
       provision for loan losses        12,194           6,586         10,462
      Total noninterest income           1,132             919          1,244

    Salaries and employee benefits       3,482           3,367          3,227
    Other noninterest expense            3,776           3,065          5,416
                                         -----           -----          -----
      Total noninterest expense          7,258           6,432          8,643
                                         -----           -----          -----
      Income before taxes                6,068           1,073          3,063
    Income taxes                         2,055             352          1,072
                                         -----             ---          -----
      Net income                        $4,013            $721         $1,991
                                        ======            ====         ======

    Basic earnings per share             $0.73           $0.13          $0.36
    Diluted earnings per share           $0.68           $0.13          $0.34
    Average basic shares             5,513,482       5,401,914      5,513,482
    Average fully diluted shares     5,901,778       5,689,409      5,828,820

                        SERVISFIRST BANCSHARES, INC.
                         CONSOLIDATED BALANCE SHEETS
                               (In thousands)

                                    March 31,    December     March 31,
                                          2010    31, 2009           2009
                                  (Unaudited)  (Audited)   (Unaudited)
                                  -----------  ---------   -----------
    ASSETS
    Cash and due from banks           $25,762     $75,526      $18,944
    Investment securities             234,120     256,098      105,260
    Restricted equity securities        3,510       3,241        3,241
    Federal funds sold and other
     investments                          110         680       88,751
    Mortgage loans held for sale        4,521       6,202        5,785

    Loans                           1,235,504   1,207,084    1,023,893
    Reserve for loan losses           (15,671)    (14,911)     (12,412)
                                      -------     -------      -------
    Net loans                       1,219,833   1,192,173    1,011,481
    Foreclosed real estate             12,344      12,525        8,088
    Other assets                       27,364      27,052       14,012
                                       ------      ------       ------
    Total assets                   $1,527,564  $1,573,497   $1,255,562
                                   ==========  ==========   ==========

    LIABILITIES AND STOCKHOLDERS'
     EQUITY
    Liabilities:
    Noninterest-bearing              $174,068    $211,307     $122,643
    Interest-bearing                1,176,492   1,221,048    1,004,504
                                    ---------   ---------    ---------
    Total deposits                  1,350,560   1,432,355    1,127,147
    Borrowings                         72,589      40,150       35,123
    Interest payable                      937       1,026        1,150
    Other liabilities                   1,444       2,344          916
                                        -----       -----          ---
    Total liabilities               1,425,530   1,475,875    1,164,336

    Stockholders' equity              102,034      97,622       91,226
                                      -------      ------       ------
    Total liabilities and
     stockholders' equity          $1,527,564  $1,573,497   $1,255,562
                                   ==========  ==========   ==========

                         SERVISFIRST BANCSHARES, INC.
                                  Key Ratios

                                          Three Months Ended
                                                               December
                                    March 31,     March 31,       31,
                                           2010         2009        2009
                                    (Unaudited)  (Unaudited) (Unaudited)
                                    -----------  ----------- -----------
    Return on average assets               1.06%        0.25%       0.50%
    Return on average equity              16.24%        3.27%       8.06%
    Net interest margin (fully tax
     equivalent)                           4.14%        3.21%       3.33%
    Efficiency ratio                      45.26%       64.55%      61.24%

                                      3/31/2010    3/31/2009  12/31/2009
                                    (Unaudited)  (Unaudited)  (Audited)
                                    -----------  -----------  ---------
    Book value per share                 $18.51       $16.55      $17.71
    Tangible book value per share        $18.51       $16.55      $17.71
    % of reserve for loan losses to
     total loans                           1.27%        1.21%       1.24%
    Nonperforming assets to total
     loans
      plus foreclosed real estate          2.02%        2.25%       2.03%

    Contact: ServisFirst Bank
    Bud Foshee (205) 949-0307
    BFoshee@servisfirstbank.com

SOURCE ServisFirst Bancshares, Inc.