Published: April 07, 2010
Jazzercise Partners with Back in the Swing USA to Empower Breast Cancer Survivors
CARLSBAD, Calif. - (BUSINESS WIRE) - Jazzercise, the world's leading dance fitness program, is proud to
announce its partnership with Back in the Swing USA, a grassroots
nonprofit organization exclusively dedicated to providing awareness,
access and financial support for breast cancer survivorship programs and
academic medical research in the field of breast cancer survivorship.
During National Fitness & Sports Month in May, Jazzercise and its legion
of 7,800 instructors worldwide, will hold special Jazzercise/Back in the
Swing fundraising classes. All money raised from the classes will go to
Back in the Swing to aid in its growth and promotion of breast cancer
survivorship programs. Additionally, profits from sales of
Jazzercise/Back in the Swing T-shirts will be earmarked to Back in the
Swing.
"For more than 40 years, Jazzercise has been committed to making a
difference in people's lives by helping them to understand the value and
importance of health and fitness," said Jazzercise founder and CEO, Judi
Sheppard Missett. "On behalf of all Jazzercise instructors worldwide, we
are proud to partner with Back in the Swing."
Jazzercise was at the forefront of a recent study at the Breast Cancer
Survivorship Center at the University of Kansas Cancer Center (BCSC)
that strongly indicated the importance of exercise for breast cancer
survivors. From 2008 through 2010, half of the study's participants
attended Jazzercise classes for a six month period. The participants
underwent pre- and post-intervention assessments of overall fitness,
breast cancer risk, and measures of quality of life. The study showed
that Jazzercise participants lost 5.6% of their total body fat (DEXA),
12.6% of their starting body weight, and decreased their levels of
insulin by greater than fifty percent. Additionally, the study group
demonstrated considerable progress in several measures of fitness,
including increased flexibility, grip strength, endurance, and heart
rate. They also reported significant improvements in quality of life
including diminished depression and fatigue symptoms. These findings
have been shown to lower blood pressure and LDL ("bad cholesterol" ),
lessen the risk for heart disease, improve glucose intolerance
(decreasing risk for diabetes), and greatly reduce the risk of breast
cancer recurrence.
The results of the study will be presented June 17 at the prestigious
"Biennial Cancer Survivorship Research Conference," sponsored by The
National Cancer Institute, the American Cancer Society, LIVESTRONG and
the Centers for Disease Control and Prevention.
According to Jennifer Klemp, Ph.D. and Managing Director of the BCSC,
"This research project has demonstrated that breast cancer survivors are
concerned about their weight and cancer risk, and want to participate in
fun forms of activity close to home. A 60-minute Jazzercise class
includes cardiovascular and resistance training, as well as core
strengthening, therefore providing a great opportunity for the
participants to get fit while having fun and helping to find their new
normal."
"Jazzercise and Back in the Swing have forged a powerful life-changing
partnership," said Barbara Unell, founder of Back in the Swing USA. "As
a breast cancer survivor and 28-year Jazzercise enthusiast, I know
firsthand the importance of physical activity for breast cancer
survivors. Through Jazzercise/Back in the Swing fundraising classes in
May, Jazzercise participants will raise funds that we will allocate to
new breast cancer survivorship medical services and research to help
breast cancer survivors heal from the physical and psychological effects
of treatment, as well as prevent recurrence."
About Jazzercise
Judi Sheppard Missett, who turned her love of jazz dance into a
worldwide dance exercise phenomenon, founded the Jazzercise dance
fitness program in 1969. Judi and Jazzercise Executive Vice President
Shanna Missett Nelson have advanced the business opportunities of women
and men in the fitness industry by growing the program into an
international franchise business that today, hosts a network of 7,800
instructors teaching more than 32,000 classes weekly in 32 countries.
The workout program, which offers a fusion of jazz dance, resistance
training, Pilates, yoga, and kickboxing movements, has positively
affected millions of people worldwide. Benefits include increased
cardiovascular endurance, strength, and flexibility, as well as an
overall "feel good" factor. Additional Jazzercise programs include
Junior Jazzercise, Jazzercise Lite and Personal Touch. Jazzercise has
raised more than $27 million for charitable organizations around the
world. For more information about Jazzercise, go to jazzercise.com or
call (800) FIT-IS-IT.
About Back in the Swing USA
Back in the Swing USA is the first and only national nonprofit
organization exclusively providing grassroots awareness, education and
fundraising on behalf of the millions of breast cancer survivors to
empower them to get back in the swing of life physically, emotionally
and spiritually. For more information, please visit www.backintheswing.org.

Jazzercise
Adam Fell, 760-602-7153
mediarelations@jazzercise.com
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